How’s Business? – Let Us Know Your Read On The Digital Signage Industry’s Business Climate February 15, 2024 by Dave Haynes Content partners invidis have put up the survey form for the quarterly Business Climate Index, which is designed to ask companies in Europe and now on this side of the Atlantic about the state of business. The survey just takes 3 minutes and can be very helpful in getting some sense of how things are …
Digital Signage CMS Software Benchmarking So Far Suggesting They’re All Pretty Darn Similar February 9, 2024 by Dave Haynes Sixteen:Nine’s German content partners Invidis did a micro-conference last week during ISE and I finally had some spare time today to review notes about the session they did about the CMS software market. The company, which also does a lot of consulting, set aside time to talk about the findings so far from what they …
Workplace Communications Clearly Improved When Digital Signage Deployed: New Research January 25, 2024 by Dave Haynes Google’s Chrome OS team and UK-based CMS software firm ScreenCloud have jointly released findings from extensive survey research about using digital signage for workplace communications, with the crowd confirming digital signage significantly improves employee engagement, motivation and performance. The survey done in Q4 2023 simultaneously polled both decision-makers and employees from larger manufacturing, logistics, transportation …
DOmedia, Placer.ai Partner On Free Foot Traffic Reports Designed To Boost Hyperlocal Billboard Buys January 24, 2024 by Dave Haynes The adtech firm DOmedia has partnered with the location analytics firm Placer.ai to launch a free service called PeopleToMySpot, which makes free foot-traffic reports available for any U.S. ZIP code – with the hopes of that information triggering advertising placements on a sister service for local billboards. The PeopleToMySpot.com website helps local marketers and business …
Samsung, Chevron Testing AI-Driven Virtual Advisor For Buying Wine … At A C-Store??? January 22, 2024 by Dave Haynes Buying wine at a convenience store strikes me as the kind of thing semi-desperate, had-a-bad-day people do when regular options like grocery or liquor stores are unavailable, or not on the way. C-stores aren’t really the sort of place where the buying decisions are gratefully shaped by the recommendations of a sommelier. But that’s kinda …
LCD Flat Panel Production Starting To Make Shift From China To India: DSCC Prediction January 3, 2024 by Dave Haynes The display-focused research and consulting firm DSCC has an interesting (albeit nerdy) set of predictions up about what might happen in the next 12 months with the LCD, OLED and LED display businesses. I won’t go through them all, as you can read yourself (I think you might have to register). But here are two …
OOH Gets Top Overall Performance From Media Pros: Research December 20, 2023 by Dave Haynes Here’s a little year-end nugget of positive messaging for the out of home and digital out of home sector – word that it gets the best performance ratings among media agency people. A 2023 survey by Media Village’s Myers Report – described as the media industry’s most influential B2B research report – says that among …
Display Supply Chain Consultants (DSCC) Acquired By Hong Kong Research Firm Counterpoint December 14, 2023 by Dave Haynes Solid research can be a little hard to come by in this industry, especially about software, so it is encouraging to learn that a small and relatively new research group has been acquired by a larger one – with plans to scale up coverage into new product segments and geographies. Display industry specialist Display Supply …
What’s The State Of The Digital Signage Industry? Complete A Quick Survey To Share Insights And Data December 12, 2023 by Dave Haynes Help characterize the state of the digital signage marketplace by freeing up a few minutes to complete an online survey. Our German language content partners invidis are again doing a quarterly survey that establishes what it calls the Digital Signage Business Climate Index. The analysis generated from survey answers in the first half of 2023 revealed …
Public Information Display Market Up Almost 14% Year On Year: Omdia December 11, 2023 by Dave Haynes New research released by Omdia suggests the public information display market has bounced back from a dip a year ago, with interactive displays being the biggest growth driver in sales and shipments. The research firm Omdia says in highlights from its fee-based Public Display Market Tracker 3Q23 that the public display market saw a 13.8% …
