Gorgeous LED Art Install Seemingly Grows Off Shenzhen Building’s Interior Balcony May 9, 2023 by Dave Haynes This is a gorgeous experiential LED installation in a building somewhere in Shenzhen, China – with the structure made to be reminiscent of Rubik’s Cubes. I don’t know where or what, but the LED supplier is the Shenzhen manufacturer Ocolour. That company is absolutely relentless on Linkedin, with a steady drip-drip of posts about product. …
Portable Structures Firm Tops Pop-Up Building With Folding LED Display For Public Events May 9, 2023 by Dave Haynes This is an interesting mash-up of a pop-up portable structure for events with a large direct view LED panel that rests on the roof. Called The Cube Sight and Sound, it’s about the size of a small sea container, but is designed to collapse and fold into a much smaller footprint for transportation. The idea …
ND Start-up Ties Car Dealer Systems Into DOOH Billboards For Automated Marketing May 8, 2023 by Dave Haynes Data integration tools that automate content from management platforms to screens is by no means a new concept, but a start-up in the middle of North Dakota has an interesting take on this for digital billboard operators and local businesses. Lucit, based in Bismarck, ND, develops and markets a platform that allows customers to view, …
My Simple AI Research Request Gets An F On Report Card; 18 0f 19 Wrong May 8, 2023 by Dave Haynes Much has been written and discussed about the potential and use of AI for business and marketing, but far less has been written covering off its flaws – like accuracy. I was putzing around in OpenAI this morning, trying different things. I tried to get a word cloud of the most common terms used by …
Children’s Drawings Used To Generate Massive Public Digital Portrait Of Charles III May 8, 2023 by Dave Haynes There’s been a lot of buzz in the display industry lately about the potential for AI-based generative art, but here’s a very large visual generated from 1,000s of people instead of a super-computing cluster. A charitable initiative called BBC Children In Need partnered with artist Sam Barnett and the operators of Outernet London to develop …
Clever UK DOOH Campaign Mimics Bag Of Popcorn Spinning In Microwave May 5, 2023 by Dave Haynes Hat Tip to Damian Rezner of the Polish DOOH firm Screen Network for noting this … The consumer snack brand Butterkist has a campaign run on DOOH screens in the UK that mimic an operating microwave heating up a bag of popcorn, using full motion and audio that even included the oven ding when the …
DSF Draws Big Crowd For Micro-Conference, Mixer In Toronto May 5, 2023 by Dave Haynes Linkedin and Twitter posts suggest the Digital Signage Federation pulled a good crowd for its events run yesterday in Toronto. The organization routinely pairs board meetings that executive members together in the same city a few times each year, with sponsor-driven educational sessions and then a cocktail party. I had people who don’t know Canadian …
Embedded LED Lights Up Huge Glass Diamond At Chinese Mega-Mall Entry May 5, 2023 by Dave Haynes This may be the most impressive application I’ve seen to date that uses LED embedded in glass curtain walls – a shopping mall in China that has a vast, irregular-shaped glass curtain wall at its main entry. The structure is a little bit diamond-shaped, a little bit seemingly inspired by architect Frank Gehry’s work. There …
UK IT Services Firm Markets Digital Signage As Output, Like Print, From Software Suite May 5, 2023 by Dave Haynes A UK-based IT services company that focuses on retail solutions software is marketing a broad communications suite that includes digital signage capabilities, and warning potential customers to not “go down the rabbit hole” of using narrow-purpose digital signage software platforms. ECS Global says its Enterprise Communication Suite platform – called ECS5 – is a retail …
Atmosphere TV Jumps Pond; DOOH-Supported Streaming Service Now In UK May 4, 2023 by Dave Haynes The streaming on-premise content service Atmosphere has jumped to Europe, adding some 1,000 venues that are using free Apple TV boxes to run curated, ad-supported content channels on in-house TV screens. The Austin, Texas company also has its eyes on Australia and New Zealand as future expansion countries. The company now has 30 people in …
