Scala Opens First Of What It Says Will Be Several Satellite Showrooms Across Europe November 27, 2024 by Super User There’s nothing unusual about digital signage CMS software companies having showrooms, but they’re almost always located somewhere in the head office building. The CMS software firm Scala does that, with a showroom space in its European head office in the Netherlands, but now it is also opening showrooms in regional locations – the first one …
Grocery TV Says New Tie-Up Pushes Its Retail Media Network Footprint Past 5,000 Stores November 21, 2024 by Super User Austin, TX-based start-up Grocery TV says a new deal with an east coast US regional grocer will get the company’s overall installed base past 5,000, involving about 100 different grocers. The new deal is with Redner’s Markets, an employee-owned regional grocery chain with 44 stores across Eastern Pennsylvania, Maryland, and Delaware. Redner’s will leverage Grocery TV’s in-house technology …
PRN Opens Retail Media Networks Bridgehead In Europe With 5,000+ Screen Deal Involving Fitness Club Chain November 14, 2024 by Super User Stratacache subsidiary PRN has made its first big move into the European retail media market, doing a partnership deal to sell and manage ads on screens in Basic Fit, Europe’s largest fitness chain. The deal is PRN’s first retail media contract across the Atlantic, involving more than 5,000 digital signage displays in more than 850 …
Wraparound LED Creates Animated 10-Foot Wine Bottle For Retail Marketing November 11, 2024 by Super User This is a hard to miss in-store display that was developed, very obviously, to market a wine brand – developed by UK-based specialty Display solutions Display Innovations. The set-up is flexible 2mm pixel pitch GOB LED (Glue On Board, meaning that the light packages are protected by an epoxy coating). The LED wraps around the …
Specialty Display Firm Praevar, Best Known For High-Bright LCDs, Goes Green With E Ink Posters October 22, 2024 by Super User A Toronto company known very much for its high-brightness outdoor LCD displays has taken a distinct pivot into e-paper poster displays that consume a fraction of the power. The specialty display manufacturer Praevar has started marketing a 32-inch ePoster based around the E Ink Spectra 6 display, aiming the product at indoor advertising and retail …
Spreading Festive Cheer And Driving Sales With In-Store Digital Signage Technologies: Spectrio October 9, 2024 by Super User SPONSORED CONTENT By Ron Levac, Spectrio The holiday season is a critical time for retailers – with the period between October and the end of December often called the golden quarter for sales. A successful holiday season can make a retailer’s year, while a poor one can lead to losses, cash flow problems, and excess …
Mexican Sam’s Clubs Using Floor Projections To Promote Brands October 1, 2024 by Super User Cavernous retail warehouse stores like Costco and Sam’s Club don’t tend to have the best sightlines for using big digital displays because of the concrete floor to metal ceiling shelving units that sit above eye-level shelves, so one workaround is using projectors to put media on the floor. That’s what Walmart-owned Sam’s Club is doing …
GSTV Partners With Gas Station Payments Tech Firm Invenco On Retail Media Offer October 1, 2024 by Super User The gas pump media firm GSTV has developed a retail media product and related services in partnership with a company that makes the payments technology for many of the gas stations across the U.S. – offering up what the companies call a unique, branded media experience. Engage Media Full-Service will offer fuel retailers the ability …
Ambitious New Pop-Up Store On London’s Oxford Street Borrows On Nearby Outernet London’s Visual Scale September 30, 2024 by Super User Something that might be described as a pop-up retail version of the immersive, LED-driven Outernet London attraction is opening soon just a couple of blocks away, on the UK capital’s busiest high street. Future Stores will fill the Oxford Street-facing ground floor of a commercial block, using big entryways and curtain wall glass to give …
Physical Stores Next Big Canvas For Media: Acosta Group Research September 27, 2024 by Super User While online and mobile have received most of the attention and money from brands when it comes to the idea and execution of retail media network, the big retail-centric consulting and services firm Acosta Group suggests physical stores and the screens in them represent the next major retail media channel for brands. “The physical store …
