Watch this ad and I'll wet your whistle for free May 11, 2007 by Dave HaynesGizmodo, my favorite gadget blog, has a post today about a Japanese vending firm that has installed 19 inch screens into hot and cold drink machines. Google’s auto translater does a fine job of passing along the company’s rationale: The new media ‘charm of [medeikahue]’, as for that, be sure to make see for the hand. Everyone …
Xuuk may be luuking at uu May 10, 2007 by Dave HaynesA teeny company operating out of the Human Media Lab up the road at Queen’s University, in Kingston, Ontario, has unveiled a little people-counter gadget it hopes will do for out of home advertising what mouse clicksdo for online. The $999 device, concocted by the lab and commercialized by a resulting start-up company called Xuuk, …
Media spend on digital media networks growing at double-digit rate May 10, 2007 by Dave Haynes Research company PQ Media has come out with a report that looks at the fast growth of media spend in what it calls alternative out-of-home media. You have a healthy chunk of change for the whole report, but it may be money well-spent — as it is one of the first times I have seen …
Taking in The Ripple Effect May 7, 2007 by Dave Haynes My boss passed on a piece today from a media mag that reworked a press release from a relatively new company called Ripple, which is taking a bit of an interestingly different crack at running a network and selling ads in this space. Says the press release: Ripple, the first nationwide out-of-home Lifestyle Digital Media …
GSBC resurfaces with new world-beating products!!! May 1, 2007 by Dave Haynes Now that’s service. Whine and worry a little bit that a company hadn’t posted an over-the-top press release for a while and what do they do? They issue an over-the-top press release. God bless them at GSBC/Digicurve, or whatever. The latest word: Bangkok Thailand (PRWEB) April 30, 2007 — GSBC Global Thailand has acquired a …
Engaging at the bus stop April 29, 2007 by Dave HaynesNokia’s smartphone, the n95, is being peddled in London using what sound like very cool bus shelter screens. The application uses a take-off on an old tile matching game — probably driven by Flash — to get and keep transit riders’ attention. The conference I was at last week had endless pleas to make signs …
Whatever happened to GSBC? April 28, 2007 by Dave HaynesFor a company that was beating its chest about essentially taking over the digital signage industry just a few weeks ago, things sure are quiet. When the excited pronouncements about takeovers and massive revenue expectations from Ronald Flynn (left) first popped up in the new year, there was a Flash website that kinda, sorta had …
Screens light up on Ontario Go Trains April 23, 2007 by Dave Haynes I spent about three years bouncing along the Lakeshore West Go Tranist line commuting by rail from my suburban home to downtown Toronto, looking now and then at the utterly useless LED scroller thing installed in the passenger compartments. Some company tried for many years to sell that as an ad medium but had precious …
"The problem is these people don't know who to believe" April 23, 2007 by Dave HaynesThe St. Paul Pioneer-Press (good paper, by the way) has a piece about the industry and hangs it on 3M, which is either one of the biggest, or THE biggest, employer in the Twin Cities area. It goes through all the usual stuff about it being fast emerging and the pot of money at the …
Reseller mag survey says we're still in early adopter phase April 23, 2007 by Dave Haynes This week’s issue of CRN Tech — I think CRN is Computer Reseller Network or something like that — has the focus on the digital signage industry, with a cover story and a handful of related pieces and profiles. A good chunk of it has an advertorial whiff about it, as the detail on some …