Project Profile: Coke Adds 2X2 Video Wall To S. Korean Vending Machine October 17, 2012 by Dave Haynes Interesting project from South Korea. Coca-Cola’s Open Happiness campaign includes a vending machine promotion that encourages people to follow and replicate dance moves, and win free bottles of soda. The footprint is as big as I have even seen for a vending machine, with a full two by two LCD video wall built into a …
Spotted: Royal Bank ATM With Flanking Ad Screen October 5, 2012 by Dave Haynes Saw this in my local Shopper’s Drug Mart (Canadian drug chain) while I was in buying feed for the caribou … I’ve seen lots of attempts to put ad screens well above an ATM, and wondered how many people actually noticed them. This is the first time I have seen an ATM with a display …
Project Profile: Interactive Totems In Italian BMW Showrooms October 5, 2012 by Dave Haynes BMW dealers in Italy have started using interactive stations on showroom floors to drive information about available financial services for the luxury cars. The German automaker engaged Milan-based multimedia designer Excogitare and digital signage services provider friendlyway, who developed a totem-style freestanding display that functions as a brand marketing display but goes interactive when people …
Project Profile: GE’s 58-Foot Video Wall At New Toronto Facility October 4, 2012 by Dave Haynes So the cheeky side of me – and yes there is one – now understands why my energy bill for this summer arrived by forklift. A little bit of it, just a little, perhaps went indirectly for a massive new video wall at a GE Digital Energy facility in suburban Toronto – with GE being …
Project Profile: Jolly Green Giant At Grand Central October 4, 2012 by Dave Haynes Here’s video, pix and background on a digital sign/augmented reality/live event mash-up for the Green Giant produce brand, done at Grand Central Terminal in New York City. The One Giant Pledge live used a 30 square metre projection screen in one of the big station’s cavernous halls to do an augmented reality experience targeting families. …
Project Profile: Build-A-Bear’s Interactive-heavy Concept Stores October 4, 2012 by Dave Haynes Nanonation continues to have a big part in the Build-A-Bear Workshop retail chain, which has just opened the first of several nerw concept stores in the US. The new Build-A-Bear store design reflects two years of work updating the interactive, digital and overall customer experience in stores. For the unfamiliar, the store is about making …
Project Profile: Shark Week Poolside Projections October 4, 2012 by Dave Haynes This is much more live event than digital signage project, but interesting enough to mention … For the recent 25th anniversary celebration of the Discovery Channel’s Shark Week programming, the press and people involved with the show had a party at the Beverly Hilton in LA that inclued a ton of projection work around and in …
Project Profile: IAC Switches On 120-Ft Wide Video Wall AT NY HQ October 3, 2012 by Dave Haynes Now this is a big video wall. The online media group IAC has turned on a new 120 foot wide by 10 foot tall video wall in the lobby of its headquarters building in New York’s Chelsea district. It’s a nice win for Prysm and its signature Laser Phosphor Display block product, on order size (664 units) and …
Project Profile: MicroTiles Light Up Nuit Blanche October 2, 2012 by Dave Haynes Here’s a project using digital displays and projection in a very different way – in this case two banks of MicroTiles and projection film in a pop-up exhibit for the Ontario Association of Architects during the recent Nuit Blanche Toronto. Charles Fraresso, the Senior Manager of Research and Innovation at Christie Digital Systems, designed the “The Future of …
Project Profiles: JC Decaux Tries Streetside Transparent LCDs Down Under October 1, 2012 by Dave Haynes We’ve seen lots of transparent LCD displays on trade show floors, but I’m not sure how widely deployed the technology is out in teh real world. So it was interesting to come across a limited trial of the technology in Australia, for a Nike campaign. JC Decaux’s Innovate wing helped launch the Nike LunarGlide 4 shoe …
