Project Profile: Lacoste Flagship Store Video Walls January 7, 2013 by Super User Lacoste, the alligator shirt guys, are using new video walls in some flagship stores to communicate the brand, tell its story, and sell stuff. The stores, including the 5th Avenue Flagship in New York City, have various video walls, including a ceiling display in Miami. The content, says a news release from technology supplier YCD Multimedia, …
Project Profile: Digital Street Furniture In Poland January 4, 2013 by Super User Here’s a nice looking digital street furniture rollout in the Polish province of Pomorskie province, and its capitol city Gdansk, put together by the outdoor digital enclosure firm Infinitus. There are 75 “imotion” 46-inch single-sided touchscreen units used by locals and tourists to get on-demand city information and local business offers. The units have a smartphone …
Project Profile: Crescent School’s Student Network December 20, 2012 by Super User It’s almost weird that a little private school appears to do a better job with content presentation than a lot of private businesses that have the budget and people available to get it right. Here’s s small project involving the century-old Crescent School for boys in Toronto, which is using a digital signage network in …
Project Video: Barneys-Disney-Christie Spectacular In NYC December 17, 2012 by Super User Christie MicroTiles and Disney light-up Barneys New York “Electric Holiday” window displays from Christie on Vimeo. Here’s a video than runs through the Disney project running at Barneys in New York through the holiday season. The video is bankrolled by Christie, which has supplied the MicroTiles used to drive the visuals on the huge canvas …
Project Profile: Shaw’s Waterfall Retail Displays December 4, 2012 by Super User Canadian communications and media giant Shaw Communications has started integrating digital screens into its retail stores and using Christie’s MicroTiles to full advantage as interesting, dimensional feature walls. The pix are of the 4 high by 6 wide wall done this spring at Sunridge Mall in NE Calgary – pretty close to my old Calgary Herald …
Project Profile: Nespresso’s Interactive Sales Kiosks Now in 250+ Sites December 3, 2012 by Super User Swiss food giant Nestle Group markets its Nespresso coffee machines and capsules very deliberately as upmarket and special. You can’t buy the capsules in grocers or mass merchandisers. You instead have to order online or go to a handful of retail stores that are packaged up like snooty, high fashion boutiques. I know this because I …
Project Profile: An Elementary Take On Street-Level Interactive November 29, 2012 by Super User [highlight color=”eg. yellow, black”]Editor: I know, that’s not the video I am referencing. They sent me embedded video and then they took the video down. I smell cranky agency.[/highlight] Here’s a large-format street window campaign for the CBS TV drama Elementary – a touchscreen trivia game. People walking by the display – in NYC as …
Spotted: Video Wall Embedded in Scotiabank’s Giant Branding Wall November 29, 2012 by Super User Jeff Wismer of Toronto’s Cineplex Digital Solutions posted a tweet and pic (@jeffwismer) from a new branding wall at the Scotiabank branch at Yorkdale, arguably’s Canada’s toniest shopping mall. It’s an array of four 55-inch LG LCD panels. It’s also a great example of how a big canvas can work with you or against you. …
Project Profiles: Google’s Gallery For Everyone In Times Square November 26, 2012 by Super User Google is using a pop-up demo center and an LED board in New York’s Times Square to promote its new $249 Chromebook cloud-based laptop. You an walk up to the demo center and check out the Chromebooks, as well as upload photos with brief messages suggesting what these latops are for, as in For Movies, …
Project Profile: The Night Sky In LEDs, As Tribute To Carl Sagan November 24, 2012 by Super User You can do some pretty amazing things with even low rez LED screens if a bright mind gets involved. This is artist Leo Villareal’s tribute to the late American astronomer Carl Sagan, embedded into the outdoor ceiling of a building on the campus of Cornell University, where Sagan was a professor. The installation uses …