Behold, The 60-Foot SI Swimsuit Supermodel February 14, 2013 by Super User The marketers for Sports Illustrated made going to sleep just that harder for mobs of 17-year-old boys in Las Vegas after they used projection mapping to blast 60-foot tall (my guess) images of this year’s lean and bouncy swimsuit issue models on the facade of the Caesar’s Palace resort last night. SI worked with projection …
Interactive Merchandising Part of Future Retail Panel At DSE2013 February 13, 2013 by Super User The keynote breakfast panel on the second day of Digital Signage Expo 2013 is all about future tech and one of the guys who’ll be there talking about his company’s cool pots and pans is Jared Schiffman, co-founder and CEO of NYC-based PERCH Interactive. Speaking with Curt Bailey (Sundberg-Ferar), Tim Huckaby (InterKnowlogy), and Christine Outram …
Project Profile: iPads As Product Selectors In Lowe’s Canada February 5, 2013 by Super User There’s been lots of talk about using iPads in retail, but apart from the Apple store and some POS systems, I haven’t actually seen that much real-world usage as a low-cost and engaging merchandising solution. But here’s a small, interesting project running in Lowe’s stores up here among the polar bears and muskrat and 5% …
Sightings: Transparent LCDs Done Right January 29, 2013 by Super User I followed a link to some unrelated video from the show floor at ISE in Amsterdam, which (as often happens online) took me somewhere else and to this piece of video. This company, TransLook, does the much-copied transparent LCD thing, but does content way, way better than most of what I have seen out there. …
Right Idea, Wrong Tech January 24, 2013 by Super User Digital wayfinding and meeting room events notifier touchscreens make a lot of sense in places like jumbo convention centers, and Denver’s beautiful facility (boy I wish the LVCC was more like this) has a pile of them all over the place. They look good, until you get close. Many of the screens were in a …
Why? January 24, 2013 by Super User I have seen this thing a few times now looming above the doors for the shuttle cars that move people around Denver’s airport. Too high. Showing the same mountain adventure stuff over and over. Great airport (except for it being located just outside Minneapolis – my God it’s way out of ton), but these screens …
Ambient Content Takes A Walk January 22, 2013 by Super User A restaurant called Joey’s in downtown Vancouver has a big 2 by 2 video wall running over the reception desk, with content that was interesting and a little perplexing. One piece was just a slightly moving aerial shot of the city’s gorgeous downtown. The other was a hipster animation thing very vaguely reminiscent of the …
Projects: BC Ferries’ Long, Wide Video Wall January 22, 2013 by Super User What I assume is a flagship retail ticketing location for BC Ferries at the foot of Burrard Street in Vancouver has a big, very nice video wall system running for customers and passing tourists to see. The ticket centre is across from the convention centre and cruise ship terminal and at the epicentre of local …
These Digital Screens Are Just Trash January 22, 2013 by Super User Walking through a food court a downtown Vancouver office complex, looking for a critical first coffee of the day, I came across a set of back to back digital screens – one of several sets in the place. All they do, unless things change later in the day, is tell people how to use …
DSE Announces Its 2013 Content Award Finalists January 10, 2013 by Super User Digital Signage Expo has announced 28 finalists in nine categories for its annual Content Awards for 2013, with Montreal’s Arsenal Media again dominating the list with seven picks. The finalists were named from a field of nearly 70 entrants from 11 countries. The Gold, Silver and Bronze honors will be presented at at the trade …
