Get A Free Guide On The Awesome World Of Projection Mapping May 28, 2014 by Super User Christie Digital has released its second coffee table-style book celebrating display technology, this new one focused on the awesome world of projection mapping. The Book of Transformations is a free collection of stories, images and videos showing how projection mapping transforms storytelling and takes content outside of the traditional canvas and digital screen. The primer …
Projects: Tim Hortons TV’s Tidy Programming Design May 17, 2014 by Super User The Canadian coffee chain Tim Hortons has been rolling out its dining area network for a few months now, but I hadn’t seen one in the wild until this afternoon, at one of my local Timmies locations. I’m not convinced the things accomplish all that much, especially one located in a smaller footprint site where …
Projects: Boarding Pass-Driven Wayfinding At Logan Airport May 17, 2014 by Super User I sat in on a nice presentation the other day that showed how Logan Airport in Boston has nicely thought through the challenges of wayfinding in big bustling airports, and built some well-established technology into the solution. The airport is rolling out interactive directories that let travelers find their gate on a map – as …
Holograms Help Winning Candidate Campaign Across India, From A Studio May 16, 2014 by Super User This is kind of wild … India’s new prime minister Shri Narendra Modi used holograms, portable stages and almost 200 high-end 14K and 20K Christie projectors to speak at 1,200 rallies in 32 days across that vast country, without actually being there. UK-based Musion Das Hologram was responsible for consulting, designing and managing the holographic election addresses …
Projects: 110 MicroTile Wall Courts Michigan State Hoops Prospects May 6, 2014 by Super User Big time NCAA college hoop recruiting has a lot to do with impressing the hell out of the athlete prospects when they do campus visits, making them leave with the conviction that they want to play college basketball there. That means bling, and in the case of the Michigan State University Spartans, a 30 foot …
Projects: Digital Ceiling In Oakley’s New NYC Flagship May 5, 2014 by Super User Oakley Store, NYC – Demo from Moment Factory on Vimeo. The sports performance company Oakley opened a new flagship store on 5th Avenue in NYC last week, and made heavy, but very different use of digital signage displays. The company hired Montreal’s Moment Factory to create “living, breathing installation, embodying the renegade spirit of Oakley’s …
Worst … Digital Signage Programming … Ever May 4, 2014 by Super User Ok, so maybe there’s something worse out there, but this was gloriously bad. And in my backyard. I was at the local mall the other day picking something up, and noticed this screen on a stick at an optical store entry. 1. They were just taking print ads, that are too busy even for print, and …
Projects: Cinnabon Reimages Stores With Digital Menus April 28, 2014 by Super User Here’s an interesting before and after set from work WAND Corporation is doing with Cinnabon. The re-image of the store took it from analog to digital menus, and where sometimes it is hard to tell in a QSR what’s a sign and what’s a display, here the screens add a lot more pop and information. …
Projects: Real-Time Property Listings On UK High Streets April 14, 2014 by Super User The UK wing of the global property firm Savills is putting real-time residential real estate listings in the windows of its high street locations. The screens show a selection of highlighted property listings, using Signagelive as the content management system and extracting data from Reapit, the estate agent CRM software used by Savills. Says a news …
Shopper Marketers Bring Pharmacy Digital OOH Network To Ireland April 10, 2014 by Super User I’ve seen shopper marketing companies nibble around the edges of the digital signage and digital OOH sectors through the years, but a company called Visualise has taken a bigger bite and gone in on a partnership that sees screens going into a Irish pharmacy chain. Visualise and the Belgian digital media firm iDklic are rolling …
