Projects: The Projection-Mapped Dead Sea Scrolls June 1, 2015 by Super User LA’s California Science Center used a running exhibit on the Dead Sea Scroll as the visual theme for its big fundraising evening, the Discovery Ball – using a massive projection mapping set-up to make a vast screen that had to work its way around things like dangling airplanes. The set-up used 14 Christie projectors and was pulled together by …
Projects: The Wow Wall At NYC Saks May 28, 2015 by Super User Here’s a great reference case for how graphics, fixturing and displays can be pulled together to drive a lot more impact in retail than a screen on its own can typically do. NYC jeweller David Yurman sells a collection at Saks Fifth Avenue, and has had built a custom-fabricated display as a showcase. The 10-foot high David Yurman “WOW …
Projects: Airport Services Operator Using Digital Signage To Drive Services May 28, 2015 by Super User Cutter Aviation is the world’s oldest continually family-owned Fixed Base Operator (think airport within an airport) and aviation service company, with ops at eight major airports in California, Arizona, New Mexico, Colorado, and Texas. The company does a range of services for aircraft owners coming in and going out of these sites, as well as …
Projects: Interactive Retail Flooring Configurator Bridges Signs And Smartphones May 26, 2015 by Super User This is an interactive flooring selection station for retail that bridges phones and digital signs, from a company called Prendi in Brisbane, Australia. Choices Flooring, Australia’s top flooring retailer, worked with Prendi to develop a custom digital configurator mounted on a purpose-built inspiration wall. The first one was done in 2013 and now the companies are on …
Projects: One World Trade Center’s Digital-Filled Observatory May 22, 2015 by Super User The 102nd floor deck on top of the new World Trade Center building in lower Manhattan – the building that went up next to the footprint of the two towers brought down on 9-11, opens as an observatory next week. It’s a $32 elevator ride to go up and have a look around, but there’s …
Projects: The Furniture Mart That Ate DFW May 19, 2015 by Super User I have two distinct thoughts about a new monster-store in the Dallas area called Nebraska Furniture Mart, which a7 560,000 sq. ft. is big enough to house three Walmart Supercenters inside. 1 – I kinda want to see it and what they do to help people find their way around 2 – I get exhausted thinking …
Projects: Philly Office Towers Add Live Transport Data Screens May 15, 2015 by Super User I blabber a lot these days about how live data is the content gift that can keep on giving, so I was happy to get an email today about a cool new project in Philadelphia that outs the idea in practice. Brandywine Realty Trust has partnered with TransitScreen to show real-time transport data, across multiple …
Digital Billboard In London Falls, Crushes Passerby May 12, 2015 by Super User A woman walking down a street in suburban London sidewalk was seriously injured earlier today when a four ton, 20-ft wide LED billboard run by ClearChannel pulled free from a building wall. The woman was hit by the huge metal billboard hoarding after it broke free, and fell about 20 feet, reports the Daily Mail. The …
Wayfinding: Big Directory Or Little Screen? May 12, 2015 by Super User I sometimes wonder about the long-term prospects for companies that do touchscreen wayfinding directories but limit the solution to those big screens. To me, and probably an awful lot of people, the real wayfinding tool is in the consumer’s hand – their smartphone. The digital signs can be launchpads to get people using apps, but …
Projects: Shell Does Own Gas Pump Network May 12, 2015 by Super User Fuel giant Shell is bankrolling its own screen network on gas pumps in the Netherlands, with some 75 stations and 600 screens up and running. The company also has a trial going in Malaysia. The content is a 90-second loop of 10 second spots for store promotions and customer information. The network is running BroadSign’s ad-centric …