Is The Beijing Bird’s Nest Floor One Big LED Display? February 4, 2022 by Super User I watched a little of the Beijing Olympics opening ceremony this morning as Nespresso very slowly re-animated me, and thought to myself, “That’s some serious projection-mapping going on there.” But looking online at some of the images coming out of the Bird’s Nest stadium, I am now thinking the whole stadium floor and the ramp …
Clever Creative Gives Iconic Times Square LED Board An Arcade Games Theme February 1, 2022 by Super User Tuning the creative to the display canvas seems like a pretty obvious strategy, but we’ve all seen examples in which of creative running on unconventional displays that didn’t factor in things like gaps and odd shapes. Here, happily, is a great example of creative that specifically works with the challenge presented by a spectacular, high-profile …
Nanolumens, Megapixel VR Partner To Optimize LED Video Wall Visuals, Security January 31, 2022 by Super User A big fine pitch LED video wall can be driven by nothing more than the same sorts of media players that push content to flat panel displays, but specialized technology tuned to video walls will tend to do a noticeably better job with the final visuals. Video wall processing was something I didn’t pay much …
Here’s A Pair Of LED Video Walls That Are Both Inside And Outside A Corporate Space January 27, 2022 by Super User Hat Tip to Jamie Finnegan of Media Resources, who posted on Linkedin about this project … Putting LED video walls inside corporate lobbies is certainly not new, and the same goes for LED boards outside of office blocks. But here’s a seemingly unique (or at least rare) set-up that sees a flanking pair of interior …
The Age-Old New York-LA Rivalry Starting To Include LED Boards January 27, 2022 by Super User We generally tend to think of the Times Square district in New York as the home of spectacular LED ad boards in the United States, but the downtown Los Angeles district surrounding the main sports arena and convention center are starting to give the Big Apple a rival. A property owner, Lightstone, has started putting …
Rome’s Airport Upgrades Check-In Hall With Vast 600 Sq. M. LED Video Wall January 26, 2022 by Super User The upgraded check-in hall at T1 of Rome-Fiumicino airport now includes what is billed as the largest LED video wall in a European airport – a 600 square meter, L-shaped beast. The 4.8mm pitch display was supplied by the Chinese LED manufacturer LianTronics. I am not sure who bankrolled this – a media company or …
LED Goes Mainstream: Now There Are LED Video Walls In Car Washes January 25, 2022 by Super User If you needed more evidence for your argument that LED video wall technology has shifted from being a specialty product to a mainstream one, consider the Niagara Carwash chain in Germany, which is putting large-ish video walls inside those facilities. The German publisher and consultancy Invidis reports: The branches of Niagara Carwash are intended to …
Curved, Fine-Pitch LED Video Wall Focal Point For Newly-Opened First Americans Museum In OKC January 20, 2022 by Super User Hat Tip to Craig Keefner of Kiosk Industry, who pointed me to this nice video wall project. The First Americans Museum of Oklahoma is described as the only space in the United States where visitors can have an immersive experience learning about American history through the lens of 39 Tribal Nations, and one of the …
Parisian Mall’s LED Set-up Offers Visual Domination For Marketers January 19, 2022 by Super User I’d put this in the oldie but goodie category of posts – an LED-lined shopping mall atrium in suburban Paris. I came across a domination campaign being done in Westfield’s Les 4 Temps mall and thought it was very impressive in terms of scale and managing to be visually unavoidable, without being crass about it. …
German OOH Media Giant Ströer Expanding Digital Footprint With 6MM Daktronics LED Boards January 17, 2022 by Super User Daktronics has announced a renewed partnership to supply a pie of large-format outdoor LED displays to the German OOH media firm Ströer, which also already has more than 250 Dak LEDs in its billboard inventory around Germany. The new screens will measure 9 square meters or 10 square meters, all 6mm pitch units – some …