A Regular Billboard Pylon Won’t Do When It’s Beside “The Most Beautiful Building On Earth” February 23, 2022 by Super User Large format Digital OOH LED displays along roadways tend to big rectangles stuck atop or on the sides of buildings, or perched above a utilitarian pole or column, so it’s a bit unusual to see a set-up that looks like it came out of a creative design studio. In this case, the extra effort and …
Outdoor Mesh LEDs Now Bright Enough For Daytime Applications February 17, 2022 by Super User Semi-transparent mesh LEDs that have mainly been used in windows or inside buildings are now a combination of bright enough and light enough to retrofit buildings and use as 24/7 advertising and marketing machines. Manufacturers used to tell me mesh LEDs were great for nighttime, but didn’t necessarily have the lighting power to overcome direct …
LG Broadens NFT Digital Art Partnership With Blackdove To Include Corporate Projects February 16, 2022 by Super User LG has extended a partnership with the digital art curation platform Blackdove from residential into commercial digital signage projects, making it possible to put large format digital artworks on to video walls in venues like office tower lobbies and corporate reception areas. Available in markets worldwide starting this quarter, says PR, Blackdove curation software can …
Digital Displays Evolving From Trade Show Add-Ons To Main Components In Stands February 14, 2022 by Super User It was about four or five years ago when rental LED displays came up enough in visual quality and durability and down enough in price to make them feasible as backdrops, headers and feature walls in trade show exhibits. Back then, you’d see them here and there – and mostly as add-ons, save the biggest …
New Elevator Test Skyscraper In Atlanta Clad With 8-Storey Mesh LED February 11, 2022 by Super User The German elevator company TK Elevator (old name was ThyssenKrupp) has opened a new North American headquarters and test facility in NW Atlanta that features a 420-foot test tower and an eight-floor-tall semi-transparent mesh LED. The mesh LED is being touted as the largest of its type on a building in the U.S., and it …
UK’s HYPERVSN Launches 2nd Gen Version Of Its Spinning LED Displays February 10, 2022 by Super User HYPERVSN, the UK firm known in digital signage and pro AV circles for those spinning LED light wand thingies, has released the next-generation of its products – finer, brighter and better integrated with the broader signage and AV ecosystem. The new generation platform is called HYPERVSN SmartV and has a variety of advancements, notably: an …
Dubai Outdoor Shopping Complex Upgrades 40 Display Network February 8, 2022 by Super User It’s Dubai, where just about everything done is over the top and budget restraint is an abstract concept, but nonetheless this is an interesting look at how large format digital signage can dominate an outdoor retail development. The development is call The Beach and is in the lux Jumeirah Beach area of Dubai, along the …
Leyard Posts Technical Drawings, Details On Its Role At Beijing Olympics Opening February 8, 2022 by Super User The plot seems to keep thickening over which Chinese display technology put together the feast of LED displays and delivered big visuals for the opening ceremonies of the Beijing Winter Olympics, with giant LED manufacturer Leyard putting out material that shows drawings, behind the scenes photos and even the people who put it together. This …
LEDs Create Zombie-Filled School Bus For Netflix Series Promo February 7, 2022 by Super User I am not a big fan of digital out of home advertising and marketing campaigns that try to realize a desired effect by scaring the crap out of people, and this is a prime example of a digital display project that is very clever and eye-catching, but could cause some collateral damage. It’s in Bangkok, …
Beijing Opening Ceremonies Clearly Used A Lot Of LED, But Nothing Clear About The Supplier! February 7, 2022 by Super User The giant display that covered the full floor of the stadium hosting the opening of the Beijing Winter Olympics was definitely LED technology, but what’s not at all definite – it seems – is the supplier of all those LED tiles. In various reports and social media posts from companies, the 10,000-plus square meters of …
