SNA Displays, Kevani Launch Large DooH Screen On Gardena Apartment Tower March 18, 2026 by John Berkovich SNA Displays has partnered with out-of-home media company Kevani on what the companies describe as the largest digital-out-of-home display in Los Angeles’ South Bay region, installing a large-format LED screen on the exterior of the new Apollo South Bay Apartments complex in Gardena, California. Called Nexus, the vertically oriented media platform is mounted on the …
Canadian OoH Ad Revenues Grow 5.8% As Mobility And Experiences Drive Media Exposure March 18, 2026 by John Berkovich Canada’s out-of-home advertising sector continued its recovery and expansion in 2025, with industry revenues rising 5.8% year-over-year, according to the latest annual report from the Canadian Out-of-Home Marketing and Measurement Bureau (COMMB). The report points to increased consumer mobility, rising attendance at live events and stronger demand for real-world experiences as key factors boosting audience …
OoH Revenue in the U.S. Hits Record $9.46B as Digital Screens Drive Growth March 18, 2026 by John Berkovich Out-of-home advertising revenue in the U.S. reached a record $9.46 billion in 2025, growing 3.6% year over year and extending the industry’s growth streak to 19 consecutive quarters, according to new figures from the Out of Home Advertising Association of America. The trade group says digital out-of-home continues to be the biggest driver of growth …
Microsoft Teams Exec To Keynote At Infocomm 2026 March 18, 2026 by John Berkovich A senior Microsoft executive responsible for the company’s Teams collaboration platform will deliver a keynote at next year’s Infocomm 2026 in Las Vegas. Ilya Bukshteyn, Corporate Vice President for Teams Calling, Devices and Premium Experiences at Microsoft, is scheduled to speak on Wednesday, June 17 at the Las Vegas Convention Center. The annual AV industry …
Wandsworth Roundabout DooH Site in UK Upgraded with Daktronics LED March 17, 2026 by John Berkovich The landmark Wandsworth Roundabout digital out-of-home site in south-west London has been refurbished with new Daktronics LED displays, part of a wider upgrade program led by Wildstone and operator Backlite UK. A New Era of Premium DooH Upgrades The Wandsworth Roundabout renewal shows how the standard has risen for landmark DooH installations: New outdoor LED …
An LED Sphere In China Uses Faux 3D For Added Wow Factor, And It Looks Like Hell March 16, 2026 by Dave Haynes Back in late 2024, I put up a post wondering if the whole thing with “naked eye 3D” on big LED displays was in the last moments of its 15 minutes of fame period, and for the most part I think that’s the case. But that doesn’t mean we’re done with it, and it certainly …
Ramesh Jayaraman: New Daktronics CEO Talks about Next Steps for the LED Manufacturer March 16, 2026 by Balthasar Mayer The first three days of his new job threw Ramesh Jayaraman, the new president and CEO of Daktronics, right into the halls of ISE in Barcelona. He had a busy start – but that reflects his future tasks at the US-based LED manufacturer pretty well. Jayaraman was brought in at the start of 2026 and …
New TTC Light Rail Lines Open Fresh Advertising Inventory for Pattison March 13, 2026 by John Berkovich The opening of two new light rail transit routes in Toronto, Canada, is creating new advertising inventory across the city’s transit network, with Pattison Outdoor Advertising now offering placements along stations on the busy Line 5 Eglinton and Line 6 Finch West corridors. The two routes, part of the expanding network operated by the Toronto …
Clear Channel Lands New Airport Media Contract at Omaha’s Eppley Airfield March 13, 2026 by John Berkovich Clear Channel was granted the authority to operate the advertising program at Eppley Airfield, with plans to roll out a new digital media network tied to the airport’s major terminal redevelopment. The 10-year agreement extends a partnership between the two organizations that has already spanned more than 16 years. It also aligns with a roughly …
Vistar Media Adds Happydemics Brand Lift Measurement to DooH Platform March 12, 2026 by John Berkovich Vistar Media has integrated brand lift measurement tools from Happydemics into its global programmatic digital out-of-home platform, giving advertisers a way to measure how DooH campaigns influence brand perception. The integration brings Happydemics’ recall-based measurement methodology into the Vistar ecosystem, allowing advertisers and agencies to evaluate campaign performance across metrics such as ad recall, brand …
