MCO Uses Cartoon Astronaut to Inject Some Fun Into TSA Signage November 20, 2025 by John Berkovich Waiting in line at airport security is boring and stressful. Orlando International Airport is trying to make the experience a bit more enjoyable with the introduction of Annie the Astronaut — a fictional character who now appears across the Security Zone’s large LED board to guide and entertain passengers. In Annie’s Airport Journey at MCO’s …
Peerless-AV Opens New California Facility to Scale Custom dvLED Engineering November 19, 2025 by John Berkovich Peerless-AV has opened a new engineering and fabrication facility in Santa Fe Springs, California, expanding the company’s in-house capabilities for its Seamless Bespoke dvLED mounting solutions portfolio. The Leed-Gold–certified building is reportedly the largest dedicated dvLED infrastructure facility in North America. The site triples the number of loading docks and adds upgraded logistics, workflow, and …
Creative Realities Names Dan McAllister Chief Revenue Officer, Signals Next Phase of Post-Acquisition Growth November 19, 2025 by John Berkovich Creative Realities, Inc. (CRI) has appointed longtime digital signage and media-tech executive Dan McAllister as Chief Revenue Officer, marking a major step in the company’s post-acquisition restructuring and growth strategy. McAllister – whose 25-year career spans senior roles in digital signage, experiential technology, media, and enterprise SaaS – joins the company after holding leadership positions …
UK LED Billboard Launches With a 50/50 Split Between Art and Advertising November 18, 2025 by John Berkovich A new Vieupoint LED installation on Birmingham, England’s A38 reframes the role of a billboard by splitting its airtime evenly between non-commercial art and community or business messaging. The 10.56 m by 3.84 m (35 by 13 feet) DV-LED display is positioned as a shared public medium rather than a traditional DooH asset. The launch …
French Football Club Chooses Infiled for Stadium LED Overhaul November 18, 2025 by John Berkovich French national league football club Stade Malherbe Caen has overhauled its digital infrastructure at Stade Michel d’Ornano in Caen, replacing outdated static signage with a new LED system from Infiled, installed in partnership with French integrator Auvisys. The upgrade delivers higher brightness and enhanced content flexibility for fans and sponsors. After more than 15 years …
Google Tests AI-Generated “See-Through” Billboards In Indonesia November 17, 2025 by John Berkovich Google Indonesia is running a series of AI-generated “see-through” digital billboards across Jakarta, Surabaya, and Bandung, using its Veo 3 video-generation platform in what’s described as its first large-scale commercial OoH deployment. Developed in collaboration with DDB Singapore, Superson, and Hagia Labs, the campaign seamlessly blends AI-generated visuals with the surrounding architecture to create illusions …
LG Debuts 136-Inch “Active Micro LED” Display, But True MicroLED Status Unclear November 14, 2025 by John Berkovich LG Electronics has announced a new 136-inch display for its Magnit line, positioning the “Magnit Active Micro LED” as a premium home-cinema model. The display launched on October 21 in South Korea, with global markets to follow. The unit uses an Active Matrix driving architecture, which enables individual pixel control, differing from Passive Matrix systems …
JC Decaux and Ströer Show Rare Signs of Weakness as Global OoH Softens November 14, 2025 by John Berkovich JC Decaux has posted its first quarterly revenue decline in years, signalling that even the world’s largest outdoor-media owner isn’t immune to shifting advertiser sentiment. The company reported €926.1 million (US$1.08 billion) in Q3 2025 revenue, a 2.3 percent year-over-year decline (–0.9 percent organic), driven by weakness in Street Furniture and Billboard. Transport was the …
LED Studio Brings Rocket-Proof Displays to Kennedy Space Center November 13, 2025 by John Berkovich The Gantry at Kennedy Space Center Visitor Complex has reopened with a bold new attraction that blends real-time spaceflight data, theatrical immersion, and advanced display technology anchored by LED Studio’s custom-engineered LED systems. Once the primary public viewing platform for Space Shuttle launches at Launch Complex 39, The Gantry has been reimagined as a multi-zone …
Nongshim Lights Up Times Square With ‘KPop Demon Hunters’ — Even If I Have No Idea Who They Are November 12, 2025 by John Berkovich Nongshim brought the heat to New York’s Times Square with a splashy global campaign – and, for some of us who haven’t followed pop music since the CD era, a touch of cultural confusion – celebrating its Shin Ramyun collaboration with Netflix’s animated film KPop Demon Hunters. The noodle giant took over digital billboards and …