Lamar Advertising Launches Nationwide Billboard Tribute to U.S. Veterans November 5, 2025 by John Berkovich Lamar Advertising has launched Heroes Across America, a Veterans Day Digital-out-of-Home campaign honoring U.S. Armed Forces veterans nationwide. Running from November 7 to 14, the initiative will display photos of local veterans on more than 1,000 Lamar digital billboards in 95 markets. The campaign invites the public to submit photos, names, and military branches of …
Novisign Launches “DooH for Everyone” through Perion Integration November 3, 2025 by Antonia Hamberger The dual use of digital signage as an advertising medium is steadily gaining momentum – this is exactly what the concept of “commerce media” is all about. For anyone setting up a new network, whether a gym or a supermarket, advertising is hard to ignore. After all, digital signage infrastructure isn’t cheap, and the goal …
Samsung’s ‘Movingstyle’ Validates the Era of Mobile Screens November 3, 2025 by John Berkovich Samsung’s Movingstyle display takes another step toward freeing screens from the wall, building on a concept LG pioneered with its portable Stanbyme line. As homes and workspaces are merging together, the screen itself is evolving from a fixed fixture into a companion that moves with us. Unveiled earlier this year, Movingstyle reimagines the smart display …
Moving Walls Acquires Insightz Club to Accelerate AI-Driven Transformation in Out-of-Home Media October 31, 2025 by John Berkovich Singapore-based media technology company Moving Walls has acquired audience research and behavioral intelligence firm Insightz Club, uniting two data-focused tech providers in a move designed to redefine how brands plan, measure, and optimize campaigns across connected media. The acquisition coincides with the launch of Moving Walls Science, an AI-powered intelligence suite that combines behavioral research …
Adform Drives High-Impact DooH Campaigns for AMC+ and Vodafone Germany October 31, 2025 by John Berkovich Adform’s new programmatic Digital-out-of-Home (DooH) feature has supported campaigns for AMC+ and Vodafone Germany, generating nearly 500,000 verified impressions in under two weeks. For AMC Networks International Southern Europe, Adform’s visual inventory map was used to select 61 Clear Channel screens around Madrid’s Cine Callao to promote the premiere of Daryl Dixon España. The campaign …
New Digital Windows Bring Banff’s Summit Views to Life — Even in the Clouds October 31, 2025 by John Berkovich Visitors riding the Banff Gondola no longer need clear skies to see the Rockies. Pursuit Collection, which owns and operates the Banff Gondola Summit Experience, has added a digital installation that recreates the mountain panorama when fog or clouds block the view. Developed in collaboration with Electrosonic, the new Scout Panels combine large-format design with …
E Ink Sees Growing Green Signage Demand in Japan, Partners with AUO and Stellarlink October 31, 2025 by John Berkovich E Ink has partnered with Japan-based IT solutions provider Stellarlink to deliver a new e-paper signage line using E Ink’s Spectra 6: the J-Poster, an A2-sized domestically produced signage solution, and the Aecopost, a 31.5-inch model manufactured through AUO Display Plus. Both solutions are designed specifically for the Japanese market where Taiwan-based E Ink sees …
Eletromidia Strengthens National OoH Leadership with Urbana Mídia Acquisition in Belo Horizonte October 30, 2025 by John Berkovich Eletromidia, one of Latin America’s largest out-of-home (OoH) media companies, has acquired 100 percent of Urbana Mídia, Belo Horizonte’s leading bus-shelter media operator. The move solidifies Eletromidia’s position as the dominant player in Brazil’s third-largest advertising market and underscores its strategy of expanding its urban footprint through targeted acquisitions. Urbana Mídia holds a long-term concession …
New J-Shaped LED in Seoul Doubles the Size of Samsung’s COEX Screen October 29, 2025 by Antonia Hamberger South Korea just set a new record in the DooH world. The country’s biggest LED display, “Luux,” has officially launched in Seoul. According to AV Interactive, the massive screen was built using LG technology and takes over the façade of the Donga Media Center in the heart of the capital. At 3,000 square meters – …
PPDS Promotes Bruce Wyrwitzke to Senior Director of Sales for North America October 29, 2025 by John Berkovich PPDS has elevated longtime team member Bruce Wyrwitzke to oversee all North American sales operations, part of the company’s ongoing strategy to expand its presence across the region. Wyrwitzke, who joined PPDS in 2021 as Sales Director, will now lead all sales operations across product categories including digital signage, dvLED, interactive displays, videowalls, and professional …