What Happens When People Obsess Over What Technology Does, Not What It Can Do July 18, 2016 by Niel Rieger Guest Post: Mark McDermott, ScreenCloud Back when I began to create websites in the late 90s I found I could create a website that had the time on it. So I put this clock ‘feature’ on a few websites. Actually, every single website. Back then, it was a big deal. A clock! On a website! …
16:9 Podcasts: Vincent Encontre, Intuilab July 13, 2016 by Super User This week, I am speaking with Vincent Encontre, the CEO of the Toulouse, France-based interactive software firm Intuilab, which has a great product for reducing the time, cost and complications of getting interactive touchscreen projects together. Encontre talks about the company’s roots, servicing companies like Airbus, and how it pivoted into interactive digital. We spend …
Digital Convergence, Interactivity And Personalization Key To Digital Signage’s Future July 8, 2016 by Richard Murton Guest Post: Cornelia Henkel, Advanced Digital Solutions The ongoing digital convergence of digital signage, IT, consumer electronics, telecommunications and the media industry will pose major challenges on system integration issues, but also promise to augment viewer experiences to a completely new stage. Digital signage will evolve to digital engagement, enabled by an increased interactivity between …
5 Tips On Increasing Employee Commitment Using Digital Signage (Part 2) July 5, 2016 by Luis Villafane Guest Post: Richard Fortin, ITESMEDIA Are you engaging your employees during their shifts? In this second of two posts, we will look at three other ways to increase your employees’ commitment in the workplace, using digital signage. Part 1 is here. 3 – Democratize information In order to be committed to your work, you must make …
5 Tips On Increasing Employee Commitment Using Digital Signage July 4, 2016 by Luis Villafane Guest Post: Richard Fortin, ITESMEDIA Sadly, many employees show up at work day after day without any real motivation. Worse still, some are there only to work their hours and collect their paycheque. It’s hard to imagine they’re very committed to the success of their company. Commitment has become a major management concern. It’s the number one …
Free Stuff: Screenfeed Makes US and Canada Holiday Spots Available June 23, 2016 by Super User The guys at Minneapolis-based Screenfeed have developed a couple of free-to-use national holiday greetings for American and Canadian clients and prospects. The trade-off is that you’ll need to open an account with the company, which means you’re then in Screenfeed’s marketing loop. That’s not a bad thing, though, because they do great work and it’s …
12+ Tools For Using Social Media On Digital Signage Screens June 22, 2016 by Super User Social media can be a great resource for fresh, interesting, funny and highly visual content for digital signage screens, but there’s a lot more to it than pointing your content management software at a web address or hash tag. End-users need to think and plan out their social media strategy, find the right resources, identify …
Sixteen:Nine Podcasts: Jeremy Gavin, Screenfeed June 22, 2016 by Super User Jeremy Gavin, the founder of Screenfeed, sat down with me in an empty conference room at InfoComm earlier this month. Jeremy runs a Minneapolis company that generates great-looking, ready-made content feeds for digital signage networks. Screenfeed, in many ways, reinvented the whole approach to subscription content – moving the business off scrolling tickers and …
Making Better Workplaces With Employee-Facing Digital Signage June 20, 2016 by David Kaszycki Let’s cut to the chase, short and sweet. Digital signage has evolved. Period, and end of sentence. It began as a means of advertising and then it took on the patina of providing a “wow factor” for the viewer and collecting impressions that could not be ignored. Yes, it is still all that but to …
Slides: Start Your Digital Signage Project With Why, Or Don’t Even Start It June 13, 2016 by Super User Following on the old, here’s a very new take on signage – my presentation last Tuesday morning in Las Vegas at the InfoComm Digital Signage Summit. It’s not really a look at the market as a whole. It’s much more a long-form riff about the utter importance of strategy, and my open questions about some …
