Madness. Just madness … August 5, 2010 by Dave HaynesWhat is it that drifts through a network operator’s head that leads to the conclusion that this is a good idea? This degree of information overload would not be a good idea in print. Online. Anywhere. In simple terms, if someone is confronted with so much information they don’t know where to even start … …
Another digital signage patent granted August 4, 2010 by Dave HaynesThe Marlin Company of Wallingford, CT has been granted U.S. Patent No. 7,743,112 for the Electronic Communication Station, its digital signage solution aimed at workplace communications. The official synopsis on the patent grant: A method and apparatus for the distribution of electronic media content for distribution to employees of a subscriber. The system includes an electronic …
PumpTop TV starts weekly programming guide August 3, 2010 by Dave HaynesIt is fair, I think, to suggest that many, many DOOH networks have a limited grasp of their programming schedule and follow a particularly well-traveled road as to what’s on the screen. Then there’s PumpTop TV. I’ve no business relation to these folks but have written about them a few times because they think outside …
Choosing the right software April 26, 2010 by Dave HaynesThere are some 300 companies out there selling digital signage software, and Lord knows how many more home-grown, in-house solutions. So … how do you make sense of it and make the right decision for your company?
The Importance of Being Different March 9, 2010 by Dave HaynesIt is really interesting to spend many years in this industry, pitching sets of pots and pans and trying to win over prospective customers … and then stepping back from the contest and realizing what’s going on. Damn near everyone is using the same sales pitch.
The key software questions March 9, 2010 by Dave HaynesHundreds of different software providers offer the basics of a digital signage platform, so how does someone planning a network weed though them all and find the right one?