High-End Guangzhou Restaurant Uses Projection On Walls, Table To Create Immersive Dining Experience November 16, 2021 by Super User This is a fine-dining restaurant in the south China port city of Guangzhou that set up a dedicated VIP dining room that uses wall and overhead projection to create an immersive dining experience. The restaurant adopted a unique “Maritime Silk Road” theme that relates a time when that area was not the world epicenter of electronics …
Check Out This Super-Nice, Very Different Digital Lobby Experience At Uber’s HQ (with Video) November 12, 2021 by Super User This is super-nice and wonderfully different from a lot of the digital display work that’s going into big company HQ buildings – a two-storey digital art experience in the lobby of Uber’s new head office in the Mission Bay district of San Francisco. The ride-sharing giant hired the Brooklyn-based design firm Hush Studios, and used Electrosonic …
Rise Vision Gets Hyperlocal With High School Sports Scores In U.S. November 12, 2021 by Super User Sports scores have been a part of digital signage – the dreaded tickers along the bottom of layouts and the much better full-screen presentations. But almost all of what’s shown on digital signage screens comes from pro sports or top tier amateur competitions, like college basketball. The CMS software firm Rise Vision has entered an …
Virtual Pandas Loom Over Busy Chengdu Street Corner November 10, 2021 by Super User This is a nice “forced perspective” aka “anamorphic illusion” creative piece done on a wraparound 90-degree corner LED billboard in Chengdu, China. It involves pandas, as you can see, but I’ve no idea what’s being marketed here. This might just be Wow Factor and a piece that keeps people looking as a string of booked …
Branded Cities Touts “Proprietary” DreamRoom 3D In New Toronto DOOH Campaigns; BS Filter Twitching November 8, 2021 by Super User My BS filter is going off in a big way with news from the media company Branded Cities is showcasing “proprietary technology that enables brands to create an immersive world within their ad” at a couple of high traffic digital OOH venues in Toronto, starting today. Maybe it is something new and it just doesn’t …
Dallas Aquarium Uses Big LED Backdrop To Enhance New Rainforest Experience November 4, 2021 by Super User There is probably a fancy technical term that has “reality” in it that would apply to this interesting project in Dallas, but I dunno what that term is … extended reality, maybe? Suffice to say the project blends the real deal with supporting visuals done digitally. The Dallas World Aquarium (DWA), which takes up two …
Raydiant Adds 1,000+ Digital Menu Board Template Gallery To Third-Party App Marketplace November 4, 2021 by Super User It wasn’t all that long ago that digital signage nerds would be happy to go into a QSR and see the operation had opted in on using digital menu boards, but we’re now at a point that it’s more of a surprise when digital menus are not being used. Lowered hardware costs, greatly-raised reliability and …
New Suburban Toronto Development’s Using Big Low-Rez LED Screen As Luminous Art Wall November 1, 2021 by Super User A development called SmartVMC on the outer edges of Toronto has put in a big low-rez LED video wall to run public art for the many people who spill out of regional buses and the north end of a subway line. The outdoor display is billed as Canada’s largest low rez digital display – “a …
Poland’s Screen Network Raising Climate Change Awareness Using Warsaw LED Countdown Clock October 28, 2021 by Super User The Polish OOH media firm Screen Network has started supporting an educational campaign that bluntly reminds people how time is running out to make the industrial and behavioral changes to stop what would be irreversible climate changes. A climate change countdown clock is now part of the content running on a big LED display atop …
Digital Signage Greets Trick Or Treaters At The Doorstep With This Clever Home Project October 26, 2021 by Super User This is very clever, though more than a little weather-dependant in its execution. Mathew Meiers of the longtime digital signage CMS firm Rise Vision rigged up a flat panel screen on his front porch to hand out treats for Halloween – with the on-screen content carefully lined up to match a skeleton that sits behind …
