New E-Book Aimed At Opportunity, Challenges Of Running In-Store Display Side Of Retail Media Networks August 8, 2023 by Dave Haynes There are a LOT of blog posts and white papers out there going into the opportunity and impacts of retail media networks, but the great majority of them come at it from the angles of online and mobile, with in-store displays and messaging often not getting much more than a mention or a small section …
Japanese Railway Auto-Translates Customer Queries As Chats On Transparent Screens In Station August 3, 2023 by Dave Haynes A Japanese passenger railway has started testing a service that auto-translates conversations at customer information counters – enabling foreign travellers with little or no Japanese to get answers returned in their language on a transparent screen that sits between the railway staffer and the traveler. Seibu Railway is testing what it calls polyglot simultaneous translation …
Color Blocks Frenetically Appear In This Public Generative Art Piece In Seoul August 1, 2023 by Dave Haynes Here’s a very different take from the shape-shifting, oozing generative art for video walls that Turkish-American artist Refik Anadol pioneered and influenced in countless other LED video wall projects. Called Host and Ghost, the piece is running on the Donuimun Museum Village Media Facade in Seoul this summer – the latest in a rotation of …
Touring Projection Mapping Show Firm Lighthouse Immersive Files For Bankuptcy Protection August 1, 2023 by Dave Haynes A Toronto company in the business of touring immersive indoor projection mapping shows has filed for Chapter 15 bankruptcy, a sign that perhaps there has to be more to these shows than just visuals at scale. Lighthouse Immersive is best known for running temporary shows around North America that project the works of famous, long-dead …
“Faux DOOH” Is Cool, But Can We Be A LOT More Open About What’s Really Going On? July 27, 2023 by Dave Haynes London double-decker buses have eyelashes that get mascara touch-ups when they roll past a giant brush mounted on a building. An iconic giant picture frame along a Dubai freeway is filled with an Adidas ad celebrating Lionel Messi’s World Cup win. Holograms loom over the buses of Manchester City’s football club as they roll through …
The 2023 Digital Signage Yearbook Now Available As A Free Download July 26, 2023 by Dave Haynes The 2023 version of the annual invidis digital signage yearbook is now available as a free download. The publication – done both as an oversized print magazine and as a PDF – has some 200 pages of stories, studies, analyses and market data, primarily about the European market. For the past two years, Sixteen:Nine has …
Vast LED Screen Inside Las Vegas Sphere Supported By Almost 2,000 Loudspeakers July 24, 2023 by Dave Haynes The great majority of media attention about that giant LED ball that’s been lit up in Las Vegas has been about the outside visuals, but there will also be a huge 160,000 sq. ft. screen inside the 20,000 seat event venue, backed by what’s being called immersive sound. The Sphere, as it is called, will …
Cenareo Adds Video Production To Its Offer Via Acquisition Of Another French Software Firm, EasyMovie July 11, 2023 by Dave Haynes The French CMS software firm Cenareo has acquired another French software firm EasyMovie, expanding its range of solutions to include video production capabilities aimed mainly at corporate customers. Based in Paris, EasyMovie is positioned as an all-in-one video suite for busy people who don’t have “video production” in their job title. That would seemingly align …
Virtual Selfie Display For Football Giant PSG Drives Fan Engagement, Social Sharing July 10, 2023 by Dave Haynes The German interactive software firm Sensape has been marketing an AR-driven virtual selfies application for a while now, including this one with Bayern Munich, but has pushed out PR that provides some interesting insights on what happens around in-store interactive screens. It draws traffic, boosts social sharing and causes a big bump in e-mail subscriptions …
That Giant Las Vegas LED Sphere Lights Up For First Time: Pix And Video July 7, 2023 by Brad Koerner Guest Post: Brad Koerner On July 4th, the massive video screen on the exterior sphere of the MSG Las Vegas Sphere (or see the sphere’s Wikipedia page) was activated for the first time. Here’s some essential info from Wikipedia: Upon its completion, the Sphere will be 366 feet (112 m) high and 516 feet (157 m) wide at its …