Project Profile: DSA Crowns Monterey Bay’s 150 Feet Of Awesome November 12, 2012 by Super User Gold in the recent DSA Crown awards for content to the Monterey Bay Aquarium and mediaco Inwindow Outdoor, in the Category – Point of Transit ($10,000 or more). The “150 Feet of Awesome” campaign used interactive screens to encourage people to “Share the Experience, and Share the Love” of the west coast marine center (been …
Project Profile: DSA Crown-winning BBVA Roll-out November 12, 2012 by Super User Here’s another look at the BBVA bank job in Spain that won the DSA Crown Award: Category – Point of Wait ($10,000 or more) Gold: BBVA Flagship, submitted by John Ryan As I wrote earlier this year: The Spanish bank BBVA went big on digital at its newly opened flagship branch in central Madrid. The branch has …
Project Profile: DSA Crown-winning Mercedes “Visualizer” November 12, 2012 by Super User Here’s the DSA Crown award winner from last week in: Category – Point of Sale (content budget less than $10,000) Gold: Mercedes-Benz “Visualizer,” submitted by Scala and Pro-Motion Technology Group This is a nice interactive application, though I wonder how much is new here and how much has been ported from online or apps and …
Awards: Two West Takes The DSA Creative Crowns November 9, 2012 by Super User The Digital Screenmedia Association found some electricity in New York and had its DSA Crown Awards the other night, following the first day of the just-wrapped Customer Engagement Technology World. There were awards in several categories and the big winner was the Kansas City-based firm Two West, which does a pile of work for Sprint …
Project Profile: East Side Mario’s Menu Boards November 6, 2012 by Super User Aaron Campus of Blink Multimedia – a digital signage-focused creative shop in the Toronto area – sent along pix of work he did for a fast food extension of the restaurant chain East Side Marios. Campus has been doing stuff in this space forever, including some big boards in Times Square, so he understands the …
Flypaper’s New Marketplace Doesn’t Stick November 6, 2012 by Super User For a couple of years now various vendors have been quietly telling me of their plans to develop a content marketplace that would enable their own clients, and people using other services or platforms, to have a central clearing house for content. It is something that’s absolutely needed and would be effective in putting network …
Project Profile: Four-zone Content In New Thai Fast Casual Cafe November 5, 2012 by Super User Dee Daa Restaurant Digital Signage Network from ARSENAL MEDIA_DEMO ZONE on Vimeo. Back in late spring I was contacted by an entrepreneur who was in the final stretch of opening a fast casual Thai restaurant – Dee Daa – in midtown Manhattan and needed some help sorting out what to do in terms of the …
Software Stitches 5K Videos Into Huge Panoramic Video Walls, In Real Time October 22, 2012 by Super User You may recall a few months back a post about a Toronto company that has some crazy software that enables infinite zooming on a touchscreen. Content Interface has shown the software at a few trade shows and at the Preset DSE party, and I am surprised it has not found its way into more video …
Sightings: Qdoba Digital Menu Board System October 17, 2012 by Super User The photo doesn’t do it justice, but here’s a digital menu board set-up at a Qdoba Mexican fast food place at Newark’s airport. I grabbed a shot because it is one of those rare cases where the menu board is not jammed with information and you can actually read the selections from a distance. I’m …
Project Profile: Build-A-Bear’s Interactive-heavy Concept Stores October 4, 2012 by Super User Nanonation continues to have a big part in the Build-A-Bear Workshop retail chain, which has just opened the first of several nerw concept stores in the US. The new Build-A-Bear store design reflects two years of work updating the interactive, digital and overall customer experience in stores. For the unfamiliar, the store is about making …
