BenQ Reinvents Commercial Digital Signage. Ok, Sure, Uh-huh, Pffft. November 7, 2014 by Super User So one of the things I said to the crowd of architects, public space designers, creative producers and graphic designers who were at Xlab yesterday was that it was in their interest to try to stay current on emerging technologies and be sufficiently equipped to look past the hype and bullshit. And there, in my inbox …
Projects: North America’s 1st Transparent High-Rez LED Wall November 7, 2014 by Super User Vancouver integrator 10net has lit up what it’s touting as the first permanent install of China’s GWS Technology that’s a mash-up of LED curtains and glass. The install is in the head office of BlueShore Financial in North Vancouver. It uses a 5 mm pixel pitch LED array that instead of having a black block finish in …
RMG Networks Takes $18.5 Million Q3 Loss November 7, 2014 by Super User RMG Networks issued its Q3 financials this week, and the picture continues to something less than pretty. The recurring word in the financials is decreased, which is rarely good in the context of revenues. Total adjusted revenues in the third quarter of 2014 were $14.1 million, a sequential decline of 13.9% from $16.4 million in …
DSA Crown Award Winner List November 7, 2014 by Super User The Digital Screenmedia Association (DSA) did its annual Crown Awards this week in New York City. Here’s the winner list: Category – Point of Sale (content budget of $10,000 or more) Gold: Bank of Ireland, submitted by RMG Networks Silver: Titanfall Video Wall Experience at the Microsoft Stores, submitted by Synect Media Bronze: AT&T Flagship …
DPAA, CEW, Ad:Tech, Xlab Impressions November 7, 2014 by Super User I kinda fell in the door this morning at 1:15 after getting back from New York City via Buffalo, after three hectic days in the city. I usually like to write a wrap-up focused on an event, but I can’t honestly say I spent enough time at some of them to provide much color commentary …
Screenfeed Fires Up Sports Central November 4, 2014 by Super User Syndicated content packager and publisher Screenfeed is rolling out a very slick new service today called Sports Central. It’s a dynamic infographic service that goes way the heck beyond what normally gets presented as sports content for digital signage. Most digital sign networks present sports news and scores in the dreaded ticker format, or as …
Aislelabs Issues Comprehensive Study On Top Beacon Tech November 3, 2014 by Super User Toronto start-up Aislelabs, which uses a cool mash-up of WiFi and beacons for retail analytics, has issued a terrific prime and study on beacons that looks at everything from design to spoof protection. The report is called: The Hitchhikers Guide to iBeacon Hardware: A Comprehensive Report by Aislelabs. While the title suggests it is just …
Projects: World’s Biggest Hi-Rez LED Ceiling, And That’s Just The Start In Building November 3, 2014 by Super User A huge building in the southeast China city of Zhongshan has opened up with a massive focus on LED lighting. Called Star Alliance, the place is a LED lighting brand center and LED lighting effect experience showroom. The building has a huge LED canvas on the ceiling, on the top of lighting pods, and draping …
Free Spotomate Video For Small Businesses October 31, 2014 by Super User For the next seven days you can test-drive Spotomate and download a free, finished video ad that’s great for small businesses as diverse as personal training studios to motorcycle dealerships. Here’s how the 30-second spot looks as a tool for marketing an imaginary fitness studio (yeah, I just noticed the little typo): The 30-second spot requires six photos …
Netflix Uses Animated GIFs On Digital Posters For French Launch October 31, 2014 by Super User As someone who has to talk the odd client off the 4K ledge – explaining it’s OK to go slightly lower rez, cost and complexity – it’s pretty funny to see a big ad industry article talking about a French digital OOH campaign for Netflix built around animated GIFs. AdWeek is reporting how the Netflix launch campaign involved 100 …
