Projects: Back To School LED Towers At NYC UNIQLO August 27, 2014 by Dave Haynes UNIQLO’s NYC 34th St. flagship store is a place I often reference as a great example of retail digital signage – not because of big Wow, money didn’t matter. screens everywhere stuff. I like it because the signage is built-in and ever-present, but understated. The Japanese apparel retailer added some additional screens for the big money …
Noxel Embeds Digital Signage Player In LED Projector August 27, 2014 by Dave Haynes The Malaysian digital signage company Noxel has embedded an ARM-based media player, running Noxel’s software, in the body of a small LED-lit projector. The 1,200 lumens projector, which would need to run in a darkened environment to drive a decent image, has an operating life of 20,000 hours minimum, which is a big jump up …
Projects: Virtual Paparazzi At The Movie House August 27, 2014 by Dave Haynes The Cineplex Digital Solutions team turned on experiential video walls in three of the parent company’s Toronto-area movieplexes this week, creating something of a virtual paparazzi experience for people heading in to see the latest blockbuster. The walls have three components – two very large LCDs with touch overlays on either side of a rectangular …
DSrupted By A Tesla August 27, 2014 by Dave Haynes DSrupted speaker Paul Vincent, CEO of the HTML5-responsive ad firm Neuranet, had a chance to fiddle around in the front seat of a Tesla Model S Sedan the other day, and tried a few things with the car’s live web browser. Yes, the car has a browser. So he pointed at a URL for one of …
CRI, RNIN, BI Officially Merge; Behold The Power August 21, 2014 by Dave Haynes The merger of Creative Realities and Wireless Ronin Technologies, and by extension Broadcast International, has closed. This, if you are into over-reaching, unsubstantiated boasts, “results in one of the largest and most innovative marketing technology solutions companies in the world.” Sure it does. I can’t say much about CRI, but Ronin and BI have not …
New Samsung Signage In A Box On Retail Shelves This Month August 21, 2014 by Dave Haynes Samsung got me on a conference call Thursday to provide a thorough rundown on what its new Smart Signage TV is all about, and to clearly make a distinction with the Smart Sign and Smart TV programs already in the marketplace. I spoke with Kevin Schroll and Michael O’Halloran, guys I’ve known for a few years …
Shuttle Europe Launches $175 Android Digital Signage Players August 21, 2014 by Dave Haynes Shuttle Computer Group announced a set of ARM-based players at DSE earlier this year, and now the European wing has gone the next logical step and said they are marketing Android-specific media players. Shuttle Computer Handels GmbH, the European subsidiary of Shuttle Inc., one of the leading developers and manufacturers of compact PC solutions such …
Projects: Projected Messi Runs The Streets Of Barcelona August 21, 2014 by Dave Haynes I’ve seen references to this as projection mapping, but that implies the visuals are being precisely tuned to the the dimensions and contours of a structure. That’s not in play here, but it is nonetheless very clever and effective. To celebrate the return of Argentine football superstar Lionel Messi to FC Barcelona for the new …
Projects: Interactive At SF 49ers’ New Stadium August 21, 2014 by Dave Haynes The NFL’s San Francisco 49ers have moved into the new Levi’s Stadium, which has all the expensive bells and whistles that seem to be inherent in monster sports facilities these days. Among the attractions in this $1.2 billion facility is a museum about the storied franchise, and an attached education center that has a set of …
Golf Cart Digital OOH Network Plans IPO August 20, 2014 by Dave Haynes A Scottsdale, AZ company that puts tablets in golf carts and sells the 4.5 hours of quality time with golfers to brands has filed papers for an IPO, with intentions of listing as an Over-The-Counter stock on the US market. Digital Caddies says it has over 10,000 interactive screens installed on more than 142 golf courses in all major …
