DSF Meet & Greet Mixer Set For Minneapolis On July 21 June 22, 2016 by Super User The Digital Signage Federation is holding another one of its Meet & Greet Networking events next month – an evening function on July 21 at the Microsoft Training Center in Edina, MN, which is suburban Minneapolis. The event will have drinks and nibblies, and feature presenters from Microsoft, talking about personalization of digital signage in retail. The DSF …
12+ Tools For Using Social Media On Digital Signage Screens June 22, 2016 by Super User Social media can be a great resource for fresh, interesting, funny and highly visual content for digital signage screens, but there’s a lot more to it than pointing your content management software at a web address or hash tag. End-users need to think and plan out their social media strategy, find the right resources, identify …
Sixteen:Nine Podcasts: Jeremy Gavin, Screenfeed June 22, 2016 by Super User Jeremy Gavin, the founder of Screenfeed, sat down with me in an empty conference room at InfoComm earlier this month. Jeremy runs a Minneapolis company that generates great-looking, ready-made content feeds for digital signage networks. Screenfeed, in many ways, reinvented the whole approach to subscription content – moving the business off scrolling tickers and …
Webinar At 1 ET Today On Using Data In Digital Signage June 21, 2016 by Super User I’m up midday at Omnivex’s offices in the north part of Toronto to do a Q&A webinar on how data can be used to drive digital signage. It’s more of a chat than a formal presentation, and I’ll toss questions at Omnivex President Jeff Collard about how this stuff is done. Omnivex was doing data-driven digital signage a decade and …
Curious: OOH Media Firm Acquired By Insurance Holding Company June 21, 2016 by Super User Most of the mergers and acquisitions that happen in this industry have some obvious rationale behind them, but news that the Canadian OOH firm Rouge Media Group is now owned by an insurance holding group isn’t one of them. Formerly private, Rouge is now majority-owned by Fairfax Financial of Toronto, which owns a bunch of insurance and …
Making Better Workplaces With Employee-Facing Digital Signage June 20, 2016 by David Kaszycki Let’s cut to the chase, short and sweet. Digital signage has evolved. Period, and end of sentence. It began as a means of advertising and then it took on the patina of providing a “wow factor” for the viewer and collecting impressions that could not be ignored. Yes, it is still all that but to …
NanoLumens’ AWARE Adds CMS, Android Media Player To Indoor LED Display Offer June 20, 2016 by Super User The lines between hardware and software makers in digital signage continue to blur, with news that Atlanta-based LED display manufacturer NanoLumens now has a content management and remote management software suite, and a dedicated Android media player that will ship with its new displays. This is a bit along the lines of how the LCD …
Research Group Suggests Digital Signage To Create 70,000 New Jobs In Korea June 20, 2016 by Super User The Korea Economic Research Institute, a state-run research organization, says the digital signage market will create around 70,000 jobs by the year 2020. I assume these jobs will be in South Korea (not globally), and I’ve no idea how the group got to that big number. The KERI report also suggests the digital signage business will generate $8.7 billion …
InfoComm 2016 Roundup: Any Surface Is A Canvas June 17, 2016 by Super User InfoComm 2016 in Las Vegas left systems integrators and visual designers with a vast menu of possibilities for turning just about any surface into a digital canvas. The annual pro-AV show – which focuses on audio-visual gear – had two full convention center halls of diverse technology, and attracted 10s of 1,000s of attendees – …
Ad Campaign Hyper-Targets Apartment Rentals To Digital Posters In NYC Neighbourhoods June 17, 2016 by Super User You’re reading more and more lately about the impact data will have on future advertising and visual communications, and here’s a small ad campaign, now running in New York, that shows some of the possibilities. Those LinkNYC interactive information stations that are popping up around Manhattan and the boroughs, replacing phone booths, are there to provide …