German OOH Media Giant Ströer Expanding Digital Footprint With 6MM Daktronics LED Boards January 17, 2022 by Dave Haynes Daktronics has announced a renewed partnership to supply a pie of large-format outdoor LED displays to the German OOH media firm Ströer, which also already has more than 250 Dak LEDs in its billboard inventory around Germany. The new screens will measure 9 square meters or 10 square meters, all 6mm pitch units – some …
The Normally Big NRF Retail Show Is Happening In New York, And Appears To Doing OK January 17, 2022 by Dave Haynes Much of the attention as we have shifted into the new year and trade show season was focused on CES in Las Vegas, but that event is mainly about consumer technology. The tech-centric National Retail Federation show in New York is very arguably more relevant to the digital signage ecosystem, and it opened its exhibit …
NYC Subways Start Using Square And Ribbon LCD “Live Cards” In Rail Cars January 14, 2022 by Dave Haynes Hat Tip to Paul Fleuranges, a board exec of the Digital Signage Federation (and a very smart, experienced guy looking for the right new gig), for passing along this information and video of new digital signage screens running on the NYC subway system. He notes via Linkedin: Took my first subway ride of the new …
600-Foot Office Block Now A Night-Time Billboard Along Shanghai Riverfront January 14, 2022 by Dave Haynes China is run JUST a bit differently than much of the world, so I don’t know that what happens there translates to other countries, where things like zoning bylaws, impact assessments and approvals are common – but this video from LED manufacturer Unilumin provides a pretty compelling sense of the possible for city skylines. It …
Astronaut Floats Towards Viewers On This Chinese Shopping Mall’s Semi-Transparent Video Wall January 14, 2022 by Dave Haynes This is an effective use of a forced perspective illusion done on a transparent LED display that wraps the exterior of a bank of elevators in the atrium of a mall in a city west of Shanghai. It helps that whoever shot this video plays along with the illusion of an astronaut leaving a vessel …
CMS Software Start-Up Raydiant Acquires Dutch AI Computer Vision Spin-Out SightCorp January 13, 2022 by Dave Haynes More consolidation news today in the digital signage ecosystem, with word that San Francisco start-up Raydiant has acquired Amsterdam start-up SightCorp, giving the US CMS software firm in-house computer vision capabilities. Raydiant, which describes itself as an in-location experience management platform (that’s a new one!), also gets more of a footprint into the EU, where …
Israel’s Most Popular Playhouse Using Street-Level Window Screens To Drive Awareness, Ticket Sales January 13, 2022 by Dave Haynes Putting screens in full-length windows that face the street can present a bunch of technical challenges – the biggest ones handling glare and heat build-up from the sun. But there’s also a big challenge in making the screen infrastructure tidy and like it all belongs there. This is the ground-level lobby of the new home …
DOOH Network Targeting US Grocery Shoppers Adds 4,000 Screens In US Northeast January 13, 2022 by Dave Haynes The advertising screens in the grocery checkout lane thing has been around 20 years or more, and never seemingly had a lot of success … but an Austin, Texas start-up called Grocery TV appears to be getting traction. The company has announced a deal to add some 4,000 displays in a series of northeast US …
New Under-Lake Tunnel In China Uses LEDs And Virtual Sky Visuals To Counteract Driver Eye Fatigue January 12, 2022 by Dave Haynes A reader turned me on to news about a new highway tunnel that runs for almost 11 kms under a lake east of Shanghai in China – specifically because among the engineering marvel’s features is an LED ceiling that mimics a blue sky and clouds. The low-rez LED ceiling in the Taihu Tunnel is there …
Postponed ISE Creates Pro AV Trade Show Overlaps In UK, And Likely Elsewhere January 12, 2022 by Dave Haynes The decision to push the normally big Integrated Systems Europe trade show from three weeks out to four months out has not gone over well with at least some of the people involved in the UK’s pro AV ecosystem. Postponed over coronavirus concerns, the show is now set for the middle of May in Barcelona, …
