When Doing Good Is As Simple As Doing A Good Job July 13, 2022 by Mitch Leathers GUEST POST: MITCH LEATHERS, SNA DISPLAYS There’s no question the purpose of digital signage is often to capture attention and provide a positive, persuasive experience. For most folks in the business of making digital signage, there’s an understanding that there’s typically a commercial element to the products they provide: advertising, corporate branding, retail – all …
US Grocer Giant Kroger Makes Big Commitment To EV Charging Stations July 13, 2022 by Dave Haynes America’s largest grocery retailer, Kroger, is making a big commitment to electric vehicle (EV) charging stations, working with several companies to add new infrastructure in store parking lots across the U.S. This is interesting in the context of digital signage and Digital Out Of Home advertising because at least some of the companies with charging …
Opt-In Interactive Experience Are Going Touch-Free, Says Ameria’s Johannes Troger July 13, 2022 by Dave Haynes Health safety concerns that become top of mind for the whole planet back in March 2020 led to a lot of assumptions that the interactive display business was going to go touchless, with screens managed by mid-air sensors or perhaps by voice. That only kinda sorta played out, as touchscreen companies did just fine through …
Some Perspective, And Explanations, On Forced Perspective 3D LED Illusions July 12, 2022 by Jake Berg GUEST POST: JAKE BERG, RENDER IMPACT It’s next to impossible to go anywhere these days without coming across an LED display. Once reserved for places like Times Square, casinos and sports stadiums, you can now find video walls in hospitals, banks, hotels, restaurants – the list goes on and on. Simultaneously, content creators are using …
People Fly Like Starlings, Merge Into Whale, In This Amazing Expo Promo Video July 12, 2022 by Dave Haynes With the usual qualifier that this sort of thing looks best at a very specific viewing angle, here’s a video of another rather amazing forced perspective 3D illusion piece developed by the Seoul creative shop D’strict – this one to promote the bid by the southern Korea port city of Busan for the 2030 World …
DSF Plans Aug. 4th Meet And Mingle In Minneapolis July 12, 2022 by Dave Haynes The Digital Signage Federation is getting back to its pre-COVID rhythm and routine of pairing scheduled in-person board meetings with evening mixers in different cities – with a new event set for a few weeks from now in Minneapolis, which is awesome in the summer and not so much in January. The August 4th DSF Meet …
Finnish Interactive Display Firm MultiTaction Bankrupt, Prompting Re-Org Move In US, Bundled Solutions From Competitors July 11, 2022 by Dave Haynes The Finnish firm MultiTaction, known for slick multitouch display hardware and software, has gone under, compelling an evidently separate US wing of the company to says it will buy the assets and do a re-organization. Multitaction Americas Inc. has signed a memorandum of understanding to acquire the assets of the group, it says, and will …
Business Critical Digital Signage Yearbook, Almost 200 Pages, Now Available As Free Download July 11, 2022 by Dave Haynes The excellent yearbook the German digital signage consulting and content firm Invidis has for many years produced annually for the Europe and Middle East markets now has North American content, and is available as a free download. It’s a nearly 200-page PDF file loaded with subject matter expert-level content (in English) from the Invidis team …
Display Mounts Firm Ergotron Changes Owners In $650M Cash Deal July 11, 2022 by Dave Haynes One of the more well-established names in AV mounting hardware – 40-year-old Ergotron – has been acquired by a Houston-based private equity firm. Based in St. Paul, MN, Ergotron mounts are mainly used for desktop monitors and things like moveable AV carts in environments like healthcare, education and manufacturing. They are particularly strong in things …
OOH Giant JCDecaux Buys Majority Stake In French Programmatic Ad Firm Displayce July 11, 2022 by Dave Haynes The biggest outdoor ad company on the planet – JCDecaux SA – has signed an “alliance” deal that sees it getting directly into the programmatic ad business, via buying a majority stake in the French demand side ad platform Displayce. Started up in 2014, Displayce grew into what JCDecaux says is the leading French programmatic …