UK Activist Slapping Official-Looking Energy Use Stickers On Digital Posters To Shame Media Owners September 6, 2022 by Dave Haynes Energy shortages have forced prices up – way, way up soon in the UK – and prompted usage restrictions in some countries for things like digital advertising displays. It’s also started, or more likely heightened what’s already been happening, efforts by activists who are opposed to widespread advertising in city streets and public areas. UK …
Swedx UK Shows A 3,000 Nit Portable Outdoor LCD Display That Runs Off Solar September 2, 2022 by Dave Haynes Digital sandwich board signs became a bit of thing during the height of pandemic lockdowns, particularly in Europe. The freestanding LCD screens, parked outside store entries, could explain how things were now working when there were capacity limits, staff shortages and supply issues. Now there’s a version of that sandwich board – also referred to …
LA Bus Shelter Expansion Clears Approvals Hurdle; Integrated DOOH Screens, Surprise!, Have Opponents September 1, 2022 by Dave Haynes A proposal to add some 3,450 new tech-laden transit shelters to LA’s streets has cleared a big hurdle for its backers, but still needs to get the final OK from the full Los Angeles City Council. LA’s public works board has approved a plan from a partnership called Tranzito-Vector to add the shelters to the …
Wireless Power For Displays Is Here … Kinda Sorta September 1, 2022 by Dave Haynes One of the reasons ops and deployment people who are active in digital signage and AV companies tend to insist on doing site visits and surveys before starting on projects is that they want to see what they’re up against with the location, and check on things like the availability of power. Often, there’s no …
Lenovo Debuts Micro Form-Factor Chromebox Enterprise Aimed At Use-Cases Like Digital Signage September 1, 2022 by Dave Haynes PC maker Lenovo has introduced a variant of its ThinkCenter line of computers geared to ChromeOS applications, including digital signage. The ThinkCenter M60q Chromebox Enterprise is a micro form-factor desktop intentionally small enough to tuck in and mount out of the way, like behind flat panel displays or inside enclosures. The pitch with Chrome devices …
Metal Fatigue On Under-Spec’d Suspension Wire Caused That LED Collapse At HK Concert: Task Force August 31, 2022 by Dave Haynes Metal fatigue on a suspension wire that was probably under-spec’d led to the collapse of an LED screen hanging over the performing stage at a boy band concert in Hong Kong in late July, according to a task force now looking into what happened and why. The rated strength of the wire that snapped at …
Visix Names Hicks As COO; Earns Preferred Procurement Designation With US Government August 31, 2022 by Dave Haynes Visix has promoted its longtime head of sales, Trey Hicks, to a new role as Chief Operating Officer, while also retaining his other title of Chief Sales Officer. The Atlanta CMS software company says Hicks will continue to manage the Visix sales team and channel relationships, but will now also “take on executive responsibility for …
UK’s The Led Studio Launches Fine-Pitch LED Unit For Outdoor Ad Displays; Designed To Supplant LCDs August 31, 2022 by Dave Haynes I tend to be very reticent to go with claims that something is a world-first, because there’s almost always something else that actually was first, but a new LED display set-up from The LED Studio is definitely among the first of its kind, and an indication of what’s going to come (probably) in a big …
Chad Hutson Of Dimensional Innovations On Designing Experiences With Digital August 31, 2022 by Dave Haynes Experience is one of those terms that’s being heavily used and sometimes abused these days, as companies in the digital signage ecosystem talk about what they can do for end-user customers. Everything, it seems, is somehow experiential or immersive. But what does that really mean and how does it manifest itself in projects that use …
K-Pop Star’s Fan Club Books Birthday Wishes Ad Across Some 16,500 Subway Screens August 30, 2022 by Dave Haynes Hat Tip AV Interactive … An ad buy that hits 16,500 screens on one network is interesting on its own, but it’s particularly interesting when the ad buy is for a K-Pop star and the media buyer is the boy band singer’s Chinese fan club. To mark the 25th birthday of pop star Jungkook, part …
