Experience Design: The Power of Proof-of-Concepts March 4, 2024 by invidis Redaktion “Get Real First” – look at reality first. This is the motto of the global architecture firm Gensler when it comes to digital experience design. Michael Luck Schneider, Director Media Architecture at Gensler, explains the process.
My Post-ISE Talk For Portuguese Digital Signage Community To Be Scheduled Stream March 14th March 4, 2024 by Super User Instead of heading straight home from Integrated Systems Europe last month, I weirdly decided 17 Celsius and an AirBnB on a beach was more palatable than returning quickly to the relentless snow and cold being experienced back home in Canada. So we stopped off in Porto, Portugal, making my office a chair and ottoman looking …
Survey Suggests Digital Signage Now In Place in 84% Of US Retail Banking: DBSI March 4, 2024 by Super User Banking-focused solutions provider DBSI has released the 2024 version of an annual benchmarking survey on the use of Digital Signage and Experiential Marketing within retail banking and the corporate offices of bankers, with the free-to-download report suggesting screens inside and around banks are very common. The survey done by the Phoenix-area company with 90 banks …
invidis confidential 07|24: Rewriting the Rules of Digital Signage March 4, 2024March 3, 2024 by Florian Rotberg A month has passed since ISE 2024 – sufficient time for invidis to digest the latest trends shaping the digital signage industry: The real disruption is happening under the hood. While transparent screens, e-paper screens, and even finer pixel pitches dominated the ISE show floor, the real changes are strategy alignments and the move to …
Guinness: Programmatic DooH Star of 2023 March 4, 2024March 2, 2024 by invidis Redaktion Winter time is Guinness time – and the beer brand made the most of the Australian winter of 2023: The weather data triggered campaign “Guinness Brewery of Meteorology” was named JC Decaux’s programmatic campaign of the year.
42” E-Paper: Dynascan Presents Largest E-Paper Display March 4, 2024March 2, 2024 by Antonia Hamberger Outdoor display specialist Dynascan is jumping onto the e-paper bandwagon – at ISE 2024 the Taiwanese digital signage manufacturer presented the world’s largest e-paper to date, set to launch this year. The technology is ideal for transit shelter and other non-video use-cases.
North America & Middle East: The Digital Signage Market Outlook 2024 March 4, 2024March 2, 2024 by invidis Redaktion Two dynamic markets with great contrasts: North America and the Middle East attract European digital signage providers – for different reasons. At DSS ISE 2024 in Barcelona, invidis hosted the invidis annual outlook. Florian Rotberg was joined on stage by Dave Haynes and Nita Odedra discussing latest developments in each region.
QSR: Dynamic Pricing after USD 30m Menu Board Rollout March 4, 2024March 2, 2024 by Florian Rotberg Consumers have become somewhat accustomed to constantly changing prices at Amazon and surge-pricing at Uber. But dynamic pricing is still unpopular – not only in Europe but also in North America. QSR chain Wendy’s became center of a shit storm after the announcement that it would be switching to dynamic pricing as part of a …
Top 5 Trends In Digital Signage To Watch In 2024 March 1, 2024 by Julian Arcila Guest Post: Julián Arcila Annually, industries forecast the key trends for the forthcoming year, and the digital signage sector is no different. Indeed, the conversation around digital signage extends beyond mere media players, HDMI cables, and displays. The digital signage realm has undergone several minor revolutions. Initially, bulky PC towers served as the backbone for …
Apple Pulling Plug On MicroLED Smartwatch R&D Work Has Larger Display Implications: YOLE Analysis March 1, 2024 by Super User The research and analysis firm Yole Group has posted an interesting and deep insights about the overall prospects for the microLED display industry in the wake of news that Apple has abandoned plans for microLED-based smartwatches, and laid off most of the team that had been working on the project. While it is/was one product …