Glass Media Now Marketing KrowdSense Retail Analytics Tech Designed To Optimize In-Store Visual Merchandising April 12, 2024 by Dave Haynes Glass Media is now formally marketing a new retail analytics platform the Dallas company was previewing late last year at Digital Signage Experience. At last I think so … founder Daniel Black showed me a few things, and that was four months ago. KrowdSense is positioned as a wireless occupancy scanner that can measure shopper …
46 Mapped Projectors Market Star Wars Products On One Face Of NYC’s Empire State Building April 12, 2024 by Dave Haynes Forty-six projector were sync’d and blended to fill the upper levels of one facade of the Empire State Building in New York with a five minute show celebrating the Star Wars movie series and encouraging fans to buy various consumer products marketed by Lucasfilm during its “Imperial March” marketing campaign. The art deco skyscraper, which …
Saudi Auto Dealer Invests Big In Custom Experiential Creative For Building And Showroom April 11, 2024 by Dave Haynes Much of what gets run on big screens at auto dealer showrooms is, somewhat logically, what amounts to car, truck and SUV porn – gorgeous footage of vehicles rolling along everything from the dampened roads of downtowns to winding, oceanside highways. So it is very interesting to see a dealership drop some presumably serious money …
Industry Rankings Being Developed For Annual Invidis Yearbook, But We Need Surveys Completed … ASAP April 11, 2024 by Dave Haynes For the last few years, Sixteen:Nine has been collaborating with the German consulting firm invidis on editorial and research work directly associated with the digital signage market, giving them more insight on the North American market and, in turn, giving Sixteen:Nine a deeper look and news about the Europeans and Middle East markets. I’m busily …
Quick Video: Here’s That Pong Game On Coca-Cola’s Times Square LED Board April 10, 2024 by Dave Haynes If the intent of Coca-Cola’s “Playable Billboard” in Times Square yesterday was to generate a lot of social media buzz, I’m not sure it worked. I poked around this morning and found very little mention of it on X (Twitter), Tik Tok or Linkedin. I found ONE brief video on YouTube, and it doesn’t exactly …
Australia’s Vivi Formally Adds Digital Signage To Its Schools-Focused Screen Mirroring Solution April 10, 2024 by Dave Haynes The education-focused Australian screen mirroring hardware and software platform Vivi has picked up on the idea of using its technology for more than just teaching and sharing, adding digital signage as a capability. The wireless screen mirroring solution, purpose-built for the education market, has been expanded to also work as a communication tool that can …
Nick Johnson Explains How NowSignage Dodges Race-To-The-Bottom SaaS Price Wars By Offering Easy But Enterprise-Ready Software April 10, 2024 by Dave Haynes When I asked an industry friend, whose opinions I respect and trust quite a bit, what CMS software he’d looked at and been impressed by, he rattled off a few companies I was expecting to hear about, but also mentioned the platform developed and marketed by a smallish UK company called NowSignage. He’d seen a …
Play Pong In Times Square This Afternoon, On Coca-Cola’s Big LED Board April 9, 2024 by Dave Haynes Starting at 4 this afternoon, and running for six hours, the public is being invited to play the as-retro-as-it-gets Pong arcade game on Coca-Cola’s high profile LED board in New York’s Times Square. The event was developed for the global brand by the agencies Subvrsive, Townhouse and Grey and integrator Diversified also has a hand in it (though …
ZetaDisplay Back On M&A Train; Gets Foothold In UK Market Via Purchase of Beyond Digital Solutions April 9, 2024 by Dave Haynes Swedish-based solutions provider ZetaDisplay is back doing acquisitions, announcing today that it has acquired the UK-based integrator Beyond Digital Solutions, giving it a footprint in one of Europe’s more active markets. The single paragraph announcement from Malmo states: ZetaDisplay AB (publ) today announced the acquisition of Beyond Digital Solutions Ltd, a UK company. The acquisition is …
Esports Talent Managers SK Gaming Open Screen-Filled German HQ April 8, 2024 by Dave Haynes This is the new Cologne, Germany headquarters building of the e-sports company SK Gaming GmbH, a three story space loaded up with Sony pro displays, including a big 12 sq. meter super-premium Crystal LED that appears to be ready for active gaming. The building offers the company’s e-sports teams, customers, and employees an expo area, …
