The Booze Sounds Disgusting, But The Projection Mapping Campaign For It Is Great September 25, 2024 by Super User The drink concoction makes me cringe and I have no idea about the celebrities involved (Loose Women star GK Barry???), but what I can say is I like how an almost guerilla-style projection is being used for a campaign surrounding an experiential gala run last week in Manchester, UK. The projections were part of a …
Vancouver Airport Upgrades Include New Digital Gateway At Screening Checkpoint September 25, 2024 by Super User Canada is so freaking big it is easier and faster, based on my living way out on the east coast, to get to Europe than it is to Vancouver, BC, which is way on the west coast. So … I have not been through Vancouver’s airport in ages, and certainly haven’t seen in person some …
Here’s Something Far Closer To The Idea Of A Holographic Display, And The Company Doesn’t Use The H Word September 25, 2024 by Super User This is far, far, far closer to being a hologram than most of the companies marketing their two-dimensional display tech as holographic, but even though the visual is genuinely three-dimensional, the company doing it doesn’t even drop the H word. This is a 3D Volumetric display developed by the Adelaide, Australia tech lab Voxon, with …
Joe Giebel Explains How Poppulo Successfully Balances Digital Signage And Workplace Experience Tech Demands September 25, 2024 by Super User When I was buzzing around the InfoComm trade show earlier this year, I stopped at one stand for a chat, looked at the next stand over, and saw some familiar faces from Poppulo – the rebranded name for a company long known in digital signage industry circles as Four Winds Interactive. I went over and …
College Campus Food Delivery Robots Now Sport Ads On Cargo Boxes September 24, 2024 by Super User Some sort of advertising is slapped on everything from commuter trains, cube trucks and taxis, and all the way down to the cargo boxes on the rear of scooters, so it is no surprise that a company that does its deliveries by autonomous rolling robots sees an opportunity in advertising. Berkeley, CA-based Kiwibot, most known …
E-Paper: Sharp’s New Sleek Models September 26, 2024September 24, 2024 by Florian Rotberg The first generation of e-paper displays for digital signage are functional but fall short in terms of design and size. In Tokyo, Sharp showcased a preview of their Nextgen e-paper – based on the company’s own Igzo TFT technology.
LG Now Marketing The Kinetic LED Wall Product It Used As Booth Eye Candy At Big Trade Shows This Year September 24, 2024 by Super User The previous post on here goes into Panasonic’s water vapor projection system, and in looking to make a point about trade show eye candy that never gets commercialized, I was going to use LG’s stands at ISE and InfoComm as Exhibit A – because of the Korean electronics giant fronting its mega-stands with a shape-shifting …
Turns Out Panasonic’s Profoundly Underwhelming Mist Projection System Is Also Profoundly Impractical For Pro AV Uses September 24, 2024 by Super User One of the things I wanted to see when walking the floor at InfoComm back in June was an eye candy thing that Panasonic was touting at its stand – a super-fine water spray system that created a mist that had enough volume to it to show projected visuals. I walked in to the stand, …
OoH in Windows: Ikea’s Sleepfluencer Circle September 26, 2024September 23, 2024 by Antonia Hamberger Who would voluntarily stick advertising on their window? No one. But with a clever campaign, Ikea Sweden has managed to persuade consumers to turn their windows into out-of-home surfaces.
Navori: “We Stay True to Our Roots As Software Engineers” September 24, 2024September 23, 2024 by Balthasar Mayer Navori is one of the leading digital signage CMS providers. Contrary to the market trend, the Swiss-based company remains dedicated to software development, while allowing partners to handle customization and operation. In addition to the SaaS solution, Navori offers self-hosted options that allow certain customers to white-label the software, giving them full independence as if …