Fasten your seatbelts, you're in for a wild press release read May 9, 2008 by Dave HaynesIt has been a while since someone was out with a press release that whipped air into a big frothy pile of not very much. But the Inbox this morning had this from TriOc Vision Studios of Montreal. It takes a lot to stop them dead in their tracks in Las Vegas. Finally, somebody has. …
CODA's next breakfast session planned May 7, 2008 by Dave HaynesI missed the last (and first) Canadian Out-of-home Digital Association breakfast seminar session last week – partly because e-mail mistakes meant I didn’t know about it until the last minute, and partly because of my limited enthusiasm for inching along many miles of Toronto’s infamous 401 highway (16 lanes at some points) during morning rush …
PumpTop declares big dog status May 7, 2008 by Dave Haynes Adtek Media says it now has some 6,000 LCD screens mounted on top fuel pumps at gas stations across the US, making its PumpTop TV network the biggest of its kind in that country. “We are installing PumpTop TV at an average of four new stations daily,” according to Dick Paulsen, President of AdtekMedia, in …
Titan turns on staff-facing network May 7, 2008 by Dave HaynesHow many companies do you know in this industry that eat, breathe, think this stuff but don’t even have screens in their own lobbies? Yup … lots. Out of home monster Titan Worldwide announced yesterday it has flicked the On switch on a staff facing network of its screens in the main and branch offices …
PRN takes on sales for fleet of screen-equipped shopping carts May 7, 2008 by Dave Haynes As seen on Screens.TV, and here and there, Premier Retail Networks has struck an alliance with a company called Cabco, which has figured out a way to put screens onto a shopping cart that might actually survive getting banged and beaten day after day in a big box retailer. PRN, which already has 250,000 screens …
Reactrix bags airport deal with ClearChannel May 6, 2008 by Dave HaynesClear Channel Airports has worked a partnership deal with Reactrix Systems to start sticking those digital projection systems into major airports aroun dthe US. According to Media Post, Clear Channel Airports, a division of Clear Channel Outdoor, will have full responsibility for the operation, sales and licensing of Reactrix’s StepScape displays for its airport partners. …
New industry primer is a good, long read May 3, 2008 by Dave HaynesMy colleague Daniel Parisien is a BroadSign lifer who runs the solutions group within the company, and because of that has pretty much seen and heard everything when it comes to this space. He’s posted a primer on the industry that be pretty much essential reading for anyone coming into the industry. Though he is …
Ronin opens first quarter kimono May 2, 2008 by Dave HaynesThe thing about being on the market is you have to let your shareholders, and nosy competitors, know how you’re doing.
Ad network players start pushing into ethnic venues May 2, 2008 by Dave Haynes A press release that moved Thursday talks about Houston-based ZipCast’s deal to start installing screens into a Hispanic drug chain in LA and the Bay area. Farmacia Remedios only has 10 stores, so this is hardly a blockbuster. But it represents what you are going to see more and more of in this space – …
RSR releases new report about retailer views on technology May 1, 2008 by Dave HaynesMiami-based Retail Systems Research release a new report today about what it calls The Customer-centric Store, which takes a deep look into what’s bugging retailers and what they want or need to do better. The research, done in the past quarter, suggests that the sluggish economy isn’t even a top 3 business challenge for stores. …