Digital Signage Federation adds standards group; chairs for other committees July 1, 2010 by Super UserWell, I thought the tomato fight between the Digital Screenmedia Association and the fledgling Digital Signage Federation might be sorted by now, but both are still moving along parallel, separate tracks as far as I can tell. maybe it won’t get sorted??? The DSF has created a new standards committee and got Ken Goldberg, the CEO …
Happy Canada Day July 1, 2010 by Super UserIt is Canada’s national birthday today, so Happy Birthday to my fellow Canucks, and early best wishes to my American friends who celebrate their own in four days. The beaver, as just about everyone knows, is a national symbol. Do NOT – trust me on this – search Google images for “fat+beaver” without SafeSearch on. …
Retail POS system adapted for simple iPod Touch July 1, 2010 by Super UserStarmount Systems came out with an announcement last week about a deal to use the Apple iPod Touch as a mobile POS unit in Urban Outfitters stores. I didn’t write anything on it at the time because the release was a little light on detail. However, a little email back and forth with some folks …
Short Bites intros canned content libraries June 29, 2010 by Super UserWe’re starting to see more pre-packaged content come into the space, with material that has a better shot of interesting viewers than news and business headlines. Short Bites Media is a new company based out of Charlotte, NC (one of my favorite places) that has packed up a series of short segments on subject areas. …
IAB's new QA guidelines instructive for DOOH sector June 29, 2010 by Super UserFor those of us who were involved in online media when it first started taking shape, the work of the Interactive Advertising Bureau is always interesting. While online is so much bigger than DOOH, there are definite parallels between the two mediums. Both have seen countless crazy ideas come and go. And both have gone …
One year for pressDOOH June 28, 2010 by Super UserI just realized Monday that it has been one year since I decided to jump off a business cliff and hope the bungee cord worked. Still here. And still bouncing up and down a little. I wasn’t crazy. There is indeed a business in doing good writing for others, and my pressDOOH clients seem to like what …
Wine-buying kiosk fails basic test of making a task easier June 28, 2010 by Super UserHow about taking the experience of buying a bottle of wine and giving it all the pleasure of renewing your license plate sticker? That’s what the state of Pennsylvania has in mind, apparently, with a new automated wine-dispensing system that gets rid of those pesky state liquor store employees and puts all the bottles of …
DPAA has new website up, but org not getting much attention June 25, 2010 by Super UserAn interesting thing happens when you search Google for recent news, blog posts and tweets about the Digital Place-Based Advertising Association. Nothing happens. NOTHING. Zippo. Nada. The only fleeting reference is that Suzanne LaForgia left recently to join Reach Media Group as an ad sales exec. The new website is finally up and it looks …
Toronto's ACC to host digital signage education event June 25, 2010 by Super UserThe Air Canade Centre in Toronto is a great example of a digital signage project that was very carefully planned and executed to deliver on needs and objectives, and the result is a project where the screens are really a part of the fan experience and driving revenues for the building operator. In an interesting …
Sticky content for car service wait areas a good notion June 25, 2010 by Super UserI like companies that figure out they need to find a niche and go hard at it, rather than scrapping away with a general offer against a mob of competitors. So someone who decides to develop something tailored specifically to auto dealerships and their customer service waiting areas gets my attention. The guys at Toronto-based …
