Giant multimedia arch planned for DSE 2011 entrance February 17, 2011 by Super UserThere was a stack of varied displays at the entrance to last year’s Digital Signage Expo, showcasing technology but looking somewhat cobbled together. It will be very different look this year. A group of companies – including BrightSign, Chief, flixio and Philips have pulled together a huge video archway over and around the main entrance. …
LocaModa adds more social integration muscle with 4.0 release February 16, 2011 by Super UserLocaModa has released version 4.0 of its mobile and social media integration platform for digital signage and Digital OOH companies, featuring a streamlined process that allows network operators, agencies and brands to deliver place-based versions of Twitter, Facebook Places and Foursquare. Features in 4.0, timed no doubt to demo at DSE next week, include: Twitter …
Mixer Sponsor Profiles: Adcentricity, Arsenal Media and DailyDOOH February 16, 2011 by Super UserThe big Preset Group DSE Mixer is our way of getting a lot of industry friends together for a casual networking evening just ahead of the mayhem to follow the next day, as the trade show hall opens at Digital Signage Expo. The thing has grown into a bit of a beast and we were …
Newad adding 550 new screens in Canada, 3,500 over next three years February 15, 2011 by Super UserMontreal’s Newad finally pulled the trigger on its digital expansion plans, announcing today an $8 million investment in digital screens it will be rolling out across Canada over the next three years. Newad has had digital screens going back more than a decade, and already had several hundred out in the marketplace, but I know …
Gas pump TV news: one network merges, another expands February 14, 2011 by Super UserA couple of pieces of news from the gas pumps of America – at least those that have screens on them. Word came out this morning that Outcast Media and PumpTop TV, which has DOOH networks at gas stations and c-stores, is merging with the Health Club Media Network, which has screens in guess where. The …
Phoenix sports teams see revenues in big DOOH boards February 14, 2011 by Super UserA couple of pro sports teams see big LED boards as the answer to driving revenue and life into the district where theiur venues are located. The Phoenix Suns and Arizona Diamondbacks want to use big ad boards that hint at Times Square to pump more life and money into the city’s downtown sports and …
Kodak offering digital signage deployment services February 14, 2011 by Super UserWhen I saw Kodak’s name listed as an exhibitor at next week’s Digital Signage Expo, I assumed the company was there do a showcase for its new CoolSign-driven digital picture frames. Nope. The company sent around an email blast inviting people to come around and have a chat about its digital signage deployment services. Better …
Has AT&T entered hyper-local Digital OOH business? February 13, 2011 by Super UserThe companies that for decades built their business around selling display ads into “yellow pages” phone directories have always seemed like a pretty good fit for selling hyper-local advertising on Digital Out Of Home networks. They are deeply experienced in selling ad space to businesses that don’t otherwise advertise, and dealing with the baggage that …
PRI filling last seats for DSE Education Forum. Register now. February 11, 2011 by Super UserThe Platt Retail Institute’s End-User Education Forum runs the first day of Digital Signage Expo, ahead of the two trade shows and leading into the big mixer. It runs from noon to 6 p.m. at the Las Vegas Convention Center on Feb. 22, and is free of charge to current or potential end users . …
The Preset Mixer mob – stats breakdown February 10, 2011 by Super UserThe last sponsor registrations are being processed as we speak, and I have been looking at the stats package that EventBrite (great tool) spits out on who all is attending the Preset Group DSE Mixer on the 22nd. It looks like this for the 225 already formally registered (the rest are accounted for … really …
