It's free, well, free-ish, well … ummm April 6, 2011 by Super UserThe “free” software guys are eternally interesting with their tortured approach to marketing. Consider the following news: Saudi Aramco ranks first among oil companies worldwide in terms of petroleum production and exports. It has purchased licenses for up to 22 Locations for the use of Digital Recalls Digital Signage Software. In addition to Saudi Arabia, …
DPAA says sector saw 25% revenue growth in 2010 April 5, 2011 by Super UserThe Digital Place-based Advertising Association (DPAA) says number-crunching done by a third-party accounting firm suggests the digital place-based, aka Digital OOH, sector saw revenue growth in the region of 25 points in 2010. The information collected by national CPA firm Miller, Kaplan, Arase came from all DPAA members as well as other place-based ad networks. …
Rant: Content-farmed tips make for worthless reading April 5, 2011 by Super User (Rant alert) The system of tubes is polluted with crappy human or machine-generated articles about anything under the sun. Far too many of the things that pop up on Google Alerts for this sector are just content farm produce that is about as useful as weeds. It’s spam like too many emails we all get. What …
Rise Vision sponsoring next Toronto industry mixer. Register now. April 4, 2011 by Super UserByron Darlison and his crew at Rise Vision are the sponsors for the May 10th digital signage/digital out of home media network mixer in Toronto. Rise has been in the software business for almost 20 years and in recent years has carved out a name for itself as one of the real innovators, steadily building …
"1,000s of people are getting excited over nothing" April 4, 2011 by Super UserOh Lord. I can just imagine why some retailers and brands have mixed feelings about in-store digital. This was what was worth shooting video about at GlobalShop??? The other stuff posted isn’t a hell of a lot more compelling.
DOOH4Relief Update: New spot for non-SMS sites April 2, 2011 by Super UserChuck Gose from MediaTile kindly put the word out about the DOOH4Relief effort to some of the company’s corporate communications clients, and we know pharma giant is running a spot on screens at its corporate headquarters. But Gose also mentioned some companies will not be able to run the spots because so many of their …
Update: sponsor for next Toronto industry mixer in place March 31, 2011 by Super UserLooks like we already have a sponsor lined up, yippee, for the May digital signage/Digital OOH industry mixer. A local company has graciously stepped up to be the host sponsor. Details to follow but first I will get EventBrite all tweaked up so we can make better use of it for registration, contacts, etc. Forget …
New cranky, funny but also insightful digital signage blog from UK: Loudscreen March 31, 2011 by Super UserWord of a new blog on the digital signage industry gets my excitement level about as high as when my wife says she’d like me to come with her to Ikea to look at cushions. I got one of those “I’ve got a new blog” emails from a guy yesterday, and I politely said I …
DSE Industry Forum sponsors filled, but still adding guests March 31, 2011 by Super UserThe DSE Industry Forum set for mid-May in the Tampa-St. Pete area has sold out its 16 sponsor slots and is now in the throes of rounding out its list of attendees willing to speed-date with vendors in return for a nice golf and relax getaway. The sponsor list is heavy on the display side …
Next Toronto mixer targeted for May 10th March 30, 2011 by Super UserThe Red Sox are in town playing the Jays a few blocks over, so traffic might be a little messy, but I think May 10th is still as good a date as any for the next Toronto digital signage and Digital OOH industry mixer. It will run at the same place as we did it …
