Little Book of DOOH 2 is out July 8, 2011 by Super UserMy friends (and clients) at Al Barq Digital produced a clever little series called the Little Book of DOOH, micro-books that are intended to educate the nascent Middle East and North Africa marketplace on the basics about Digital Out Of Home. The second one just arrived this morning in my mailbox, focused on planning. I …
Merger brings audio companies into digital signage video game July 8, 2011 by Super User Getting into the digital signage business on the vendor/supplier side these days involves getting up a learning curve and figuring out how what you have stands out in a really crowded marketplace. It helps, a bunch, if you have well established clients for other, reasonably related stuff. That’s why news of another company – actually …
More details on the IndoorDIRECT-Taco Bell Digital OOH deal July 7, 2011 by Super UserThe IndoorDIRECT announcement last week turned a lot of heads, as is usually the case when a company announces a deal that makes it one of the larger players in an entire sector. The release was a little light in details, so I asked the firm if they could fill in some blanks. VP Marketing …
Pattison's $324M deal bags static and Digital OOH ad contract with Toronto transit system July 7, 2011 by Super UserWhen Pattison Outdoor Advertising acquired Onestop Media Group earlier this year, a couple of thoughts jumped into my head: 1 – They were buying into a lot more technical insight and capability for Digital OOH than they had up to that point; 2 – They were positioning the company to win the renewal for the …
Japanese company runs big multi-touch display running Android OS July 7, 2011 by Super UserThe Japanese company SKR Technology has developed a demo multi-touch system that runs the Android on a 32? display – another sign that the user experience people now have on smartphones is making the jump to much larger screens for digital signage applications. Reports Akihabara News: Running off a regular Android terminal which is connected …
How long 'til the virtual assistant gets drifted by a real shopper? July 7, 2011 by Super UserSo how long before someone wanders in off the streets of New York and sucker-punches Duane Reade’s “virtual assistant” inside its new flagship store? Three days, maybe? Reports Chain Store Age: The technology, the Tensator Virtual Assistant, is provided by Lawrence, a Tensator Group Co. Completely customized for Duane Reade, it takes the form of …
Guest Post: Has Adobe decision created dead-end on upgrade path of some digital signage platforms? July 6, 2011 by Jim Nista Adobe recently announced that they are pulling support for the Adobe AIR platform on desktop Linux, with version 2.7 being the last official version of their application development platform on the open source operating system. That means Linux-based hardware will be cut off from future official releases, and that has a direct effect on several …
Albregts leaves Samsung for AmEx gig July 6, 2011 by Super User I’ve never actually met Doug Albregts, but was impressed with what he had to say a few weeks ago when he was talking about the commercial display panel business and digital signage prospects at the DisplaySearch/InfoComm conference. I figured I’d end up chatting with him at some point, but that’s probably not on (or relevant) …
Canadian Digital OOH health network now reps 95% of country's installed base July 6, 2011 by Super UserThere are two primary ways that smaller Digital OOH networks can get to a size that attracts the attention of people controlling big media budgets – consolidation (mergers and acquisitions) or cooperation. A group of Canadian networks have gone down the latter path, and are now at a size that offers some real heft and …
enVu grows interactive mall network by more than 50% through new REIT deal July 6, 2011 by Super UserenVu, which does sponsor-driven interactive floor projections in malls, has lifted the veil on a deal done with one of the larger U.S. shopping center groups – growing the installed base by roughly 53 percent. The deal with real estate investment trust General Growth Properties (GGP) got the company – a subsidiary of the software …
