Size Matters In Digital Signage August 18, 2016 by Jeff Doud Guest Post: Stuart Armstrong, ComQi To get the most out digital signage in retail settings, keep two key words in mind: Size Matters. That doesn’t mean bigger is better. What matters is using screen sizes that suit the setting, dynamics and purpose. The display side of the digital signage business understandably focuses on screens that …
How To Skirt City Billboard Bans, Using Projection Mapping August 18, 2016 by Dave Haynes Here’s an interesting way to get around a city’s billboard advertising laws – use projection and make the windows of rented commercial space the billboard. That’s what Citibank has done at its high profile branch on Faria Lima Avenue in São Paulo, Brazil. São Paulo banned all billboards in 2007 to fight what it saw …
Apple Lights Up 6K LED Wall Today At New 1 WTC Store August 16, 2016 by Dave Haynes Via TechCrunch … Apple has opened a large store in New York’s new One World Trade Center retail space, and like other recent stores opened by the tech giant, this one features a large direct view LED wall. The store just opened at noon, and there is a big 6K rez wall in one section …
Projects: 280 Foot Wide LED Wall Lights Up In World Trade Center’s New Mall August 11, 2016 by Dave Haynes The retail component of the new World Trade Center in New York finally, formally, opens next week, and the 16 acre site will include some 5,000 square feet of LED. The signature installation is a 280-foot wide 4mm pixel pitch LED wall running along a concourse, driven by 12 sync’d HD outputs from players that …
ComQi Integrates Panasonic’s Light ID Smartphone Tech August 3, 2016 by Dave Haynes Panasonic and ComQi have worked out a partnership to market technology that connects smartphones with digital signage displays, using encoded light signals embedded in the screens. Panasonic’s Light ID technology works a bit like QR codes or bar codes, in that consumers who have an app loaded in their phones can easily pull down information that …
Projects: Charlotte Pizza Joint Uses Interactive To Engage Waiting Customers July 30, 2016 by Dave Haynes This is an interesting take on using digital signage to deal with lengthy dwell times in a fast casual restaurant setting: an interactive display patrons can monkey with while their custom pizza bakes in the nearby oven. When Zablong Pizza opened in Charlotte, NC earlier this year, the operators wanted an interactive experience from the time people walked in. So …
Projects: Me To We’s First Bricks & Mortar Store Packs In A Lot Of Digital July 29, 2016 by Dave Haynes Most small footprint retail spaces tend to have little or no digital inside its doors, but a new socially-conscious store in Toronto’s Eaton Center goes big with digital display to tell its store and drive interest and reactions. The just opened Me To We store was developed is the first bricks and mortar presence for …
Projects: True Religion Goes Digital On Carnaby Street July 14, 2016 by Dave Haynes The US denim jeans brand True Religion has opened a new small footprint, digital-heavy store concept on London’s Carnaby Street. The 2,500 sq ft shop, which opened in June, has a concept focused around a denim bar at the front of the shop, and uses digital screens that will showcase how the products are made, an interactive …
Projects: Low-Rent Digital Shelf Talkers At Canadian Tire July 12, 2016 by Dave Haynes This is about as low-rent as I’ve seen for digital signs in a retail environment, save for TVs and DVDs/VCRs just plopped on tables or shelves. These are digital photo frame black-taped into coroplast frames, running endlessly repeating product promo loops (with tinny audio) in the cleaning supplies aisle at my local Canadian Tire. What …
Projects: 95-Inch Displays Part Of Experience At Samsung Showcase Store July 7, 2016 by Dave Haynes This is the new Samsung store at Toronto’s Sherway Gardens shopping centre, which has displays sprinkled through the store, including a big 95-inch panel embedded in an entry side wall, and another at the back. The design was done by Vancouver-based design group Cutler, and there are more pix here on Retail Design Blog. You …
