Brazilian Adtech Company Invian launches End-to-End OoH Platform March 24, 2026 by John Berkovich Brazil-based OoH technology firm Invian has introduced a platform called Nexus designed to connect media planning, inventory management, and campaign execution for out-of-home advertising networks. Invian unveiled Nexus during the OoH Summit industry event held in São Paulo. The platform is intended to provide agencies and advertisers with clearer access to available media inventory while …
Singapore Mall Deploys Samsung LED Wall to Let Shoppers Take a Rest March 23, 2026 by John Berkovich Singapore department store chain Metro has deployed a network of digital displays and LED signage from Samsung Electronics at its Paragon flagship store. The installation includes 12 large-format digital signage displays deployed across three floors and managed through Samsung’s MagicInfo platform. A centerpiece of the project is located inside the retailer’s Sleeplab concept area, where …
Doceree Targets Healthcare Niche with Platform for Clinical Screen Networks March 23, 2026 by John Berkovich New Jersey-based healthcare marketing platform Doceree has launched Spark for DooH, a software platform for delivering targeted advertising to screens in clinical waiting rooms and exam rooms. Waiting rooms have long been a particularly interesting niche in DooH: For network owners, they promise the high advertising budgets of pharmaceutical heavyweights. For advertisers, in return, they …
GSTV Expands Leadership Team With New CFO, Strategy Chief and Board Members March 20, 2026 by John Berkovich GSTV has expanded its executive leadership and board as the company looks to build on recent growth in the digital out-of-home and retail media sectors. The Detroit-based video network announced the hiring of Craig Abolt (pictured above) as chief financial officer and Eric Kozik as chief strategy officer. The company also added John Kahan and …
LDSK, Bluezoo Integrate Audience Measurement With DooH Scheduling March 19, 2026 by John Berkovich LDSK and Bluezoo have partnered to connect audience measurement data with automated campaign scheduling for digital out-of-home and retail media networks. The integration combines Bluezoo’s real-time audience analytics with LDSK’s media scheduling platform, allowing screen network operators to adjust campaign delivery based on observed audience behavior. Metrics such as impressions and dwell time can be …
Appspace Adds Chief Sales Officer, CTO As Workplace Platform Expands March 19, 2026 by John Berkovich Appspace has added two executives to its leadership team as the company expands its digital workplace and digital signage platform and AI-driven capabilities. The Tampa, Florida–based company named Eric Daggett Chief Sales Officer and Dan Ward Chief Technology Officer. Daggett brings more than two decades of enterprise sales leadership experience and previously held senior roles …
SNA Displays, Kevani Launch Large DooH Screen On Gardena Apartment Tower March 18, 2026 by John Berkovich SNA Displays has partnered with out-of-home media company Kevani on what the companies describe as the largest digital-out-of-home display in Los Angeles’ South Bay region, installing a large-format LED screen on the exterior of the new Apollo South Bay Apartments complex in Gardena, California. Called Nexus, the vertically oriented media platform is mounted on the …
Canadian OoH Ad Revenues Grow 5.8% As Mobility And Experiences Drive Media Exposure March 18, 2026 by John Berkovich Canada’s out-of-home advertising sector continued its recovery and expansion in 2025, with industry revenues rising 5.8% year-over-year, according to the latest annual report from the Canadian Out-of-Home Marketing and Measurement Bureau (COMMB). The report points to increased consumer mobility, rising attendance at live events and stronger demand for real-world experiences as key factors boosting audience …
OoH Revenue in the U.S. Hits Record $9.46B as Digital Screens Drive Growth March 18, 2026 by John Berkovich Out-of-home advertising revenue in the U.S. reached a record $9.46 billion in 2025, growing 3.6% year over year and extending the industry’s growth streak to 19 consecutive quarters, according to new figures from the Out of Home Advertising Association of America. The trade group says digital out-of-home continues to be the biggest driver of growth …
Microsoft Teams Exec To Keynote At Infocomm 2026 March 18, 2026 by John Berkovich A senior Microsoft executive responsible for the company’s Teams collaboration platform will deliver a keynote at next year’s Infocomm 2026 in Las Vegas. Ilya Bukshteyn, Corporate Vice President for Teams Calling, Devices and Premium Experiences at Microsoft, is scheduled to speak on Wednesday, June 17 at the Las Vegas Convention Center. The annual AV industry …
