Doohclick Adds Quividi Audience Intelligence To Boost Trust and Transparency in DooH November 26, 2025 by John Berkovich Doohclick has integrated Quividi’s audience measurement technology into its global OoH and retail media ad management platform, giving media owners a direct pipeline to first-party audience data and verified attention metrics. Quividi, a France-based audience measurement platform regarded as a gold standard among premium DooH networks, measures more than two billion impressions across tens of …
Stratacache Becomes Newest Target in Alpha Modus’ Patent Battle January 22, 2026November 26, 2025 by Antonia Hamberger Alpha Modus has now pulled Stratacache, one of the biggest names in digital signage, into what’s shaping up to be one of the industry’s largest IP battles yet. Alpha Modus says the company of CEO Cris Riegel is using retail intelligence technologies Alpha Modus patented years ago. The new complaints, which add to Alpha Modus’ …
OOH! Media Turns Waverley Street Furniture Network Fully Digital, Expands Eastern Sydney Footprint November 25, 2025 by John Berkovich OOH! Media has completed the full conversion of Waverley Council’s street furniture network to digital, activating 106 screens and adding 16 premium consecutives and three special-build sites across Bondi Junction and Campbell Parade. The upgrade gives brands 100 percent share-of-time opportunities in one of Sydney’s most heavily trafficked summer precincts. Built on new LED displays, …
Vistar Media Debuts Global DooH Creative Strategy Certification November 25, 2025 by John Berkovich Vistar Media has expanded its education platform with a new certification that teaches marketers how to build more effective creative for digital out-of-home campaigns. The program, Accelerate: Strategic Creative in Digital Out-of-Home (DooH), is now available through Vistar Academy across the U.S., Canada, EMEA, and APAC. The New York–based company, now part of T-Mobile Advertising …
Clear Channel Extends MWAA Partnership, Plans Major Digital Upgrades at DC Airports November 21, 2025 by John Berkovich Clear Channel Outdoor has renewed its partnership with the Metropolitan Washington Airports Authority, securing a new 10-year deal to continue managing advertising at Washington Reagan National and Washington Dulles International as both airports accelerate their digital transformation. The contract, which begins March 1, 2026 and includes a five-year renewal option, follows a competitive process and …
Grocery TV Expands U.S. In-Store Network as Retail Media Demand Accelerates November 21, 2025 by John Berkovich Grocery TV continues to broaden its footprint across the United States, operating an in-store retail media network that now spans a wide range of supermarket chains. The Austin-based company – which positions its platform as a retail-media-specific CMS with optional programmatic connectivity – offers screens placed at high-visibility touchpoints within grocery environments, giving brands access …
Nowsignage Completes Global Digital Menu Rollout for Little Caesars November 21, 2025 by John Berkovich Nowsignage has wrapped a major global deployment for Little Caesars, rolling out cloud-managed digital menu boards across thousands of restaurants in around six months. The UK-based CMS provider replaced a manual, location-by-location workflow with a fully centralized system now running in 16 countries. The custom setup includes a menu board application built into the Nowsignage …
Netflix Opens First Permanent ‘Netflix House’ in Philadelphia, Expanding Its Immersive Retail Strategy November 20, 2025 by John Berkovich Netflix has officially opened its first permanent Netflix House in Philadelphia, USA, marking the company’s largest and most ambitious real-world fan attraction to date. The 100,000-square-foot (approximately 9,290-square-meter) venue, located at King of Prussia Mall, represents a major shift from Netflix’s earlier temporary pop-ups and signals a long-term strategy to bring its most popular shows …
Peerless-AV Opens New California Facility to Scale Custom dvLED Engineering November 19, 2025 by John Berkovich Peerless-AV has opened a new engineering and fabrication facility in Santa Fe Springs, California, expanding the company’s in-house capabilities for its Seamless Bespoke dvLED mounting solutions portfolio. The Leed-Gold–certified building is reportedly the largest dedicated dvLED infrastructure facility in North America. The site triples the number of loading docks and adds upgraded logistics, workflow, and …
JC Decaux Expands Use of Bluezoo Sensors to Track Crowd Movement Across Macau November 19, 2025 by John Berkovich JC Decaux Macau is rolling out a large-scale deployment of Bluezoo’s passive Wi-Fi sensing technology as part of its 2022 contract to manage and monetize the city’s street furniture network. The rollout extends a partnership that began in Hong Kong in 2018, where JC Decaux Cityscape has long used Bluezoo sensors for pre- and post-campaign …
