LA Office Tower Lobby Adds Experiential LED Video Wall Fronted By Perforated Metal Sheet May 24, 2021 by Super User LED video walls in office tower lobbies are growing increasingly common as a combination of experiential marketing tool and tenant amenity, but I haven’t seen one done like this – lower resolution LED motion graphics behind a huge sheet of perforated metal. The new digital art installation to the lobby of 800 North Brand Boulevard, a …
South African Retailer Kits Out Flagship With More Than 65 Smart Screens May 21, 2021 by Super User This is a flagship store of Edgars, a department store chain in South Africa, which was upgraded with more than 65 digital signage screens around the retail footprint. The main feature is an array of sync’d LCD screens by the escalators. It would be quite common, these days, to see that big wall clad side …
Seoul Starbucks Reserve Drives Experience With Ambient, Data-Triggered LED Feature Wall May 19, 2021 by Super User This is a Starbucks Reserve location in Seoul, in the same office tower as the coffee company’s Korean headquarters. It has a 2.5mm LED video wall on an arched feature wall. The video shows it running an animated watercolor depicting a coffee planation. Opened a couple of months ago, Starbucks says: The interior of the …
Melitron, Axis and ICON Partner On COVID-Driven People Count Kiosk for Retail May 18, 2021 by Super User I don’t get out much lately, so maybe the retail world is overrun with COVID-19 access control technologies and I’d see them if I traveled. But I don’t think so. I get carpet-bombed daily with emails about digital deployments of some kind or another, and I just have not seen much material that suggests widespread …
Burnley’s Historic Football Venue Getting Massive LED Upgrade May 18, 2021 by Super User There are lots of examples of huge, buzzworthy LED displays going up in new sports venues – over the pitch and in some cases being all or much of the facade. Here’s a very different kind of project – involving a more than 140-year-old venue and a mid-tier English Premier League football team that doesn’t …
Hamburg Pop-Up Bike Store Uses LCD Video Wall To Drive Specialized Brand May 18, 2021 by Super User LED gets all the attention for video walls these days, but there are still retail projects going in that take advantage of the lower cost and resolution of narrow bezel LCD displays. This is a pop-up store in Hamburg, Germany, run by Concept Cycles but built for the premium partner brand Specialized. The 300 sq. …
Gaudi Fans Get Immersed In Architect’s Genius In Six-Sided LED Cube Room May 18, 2021 by Super User Hat Tip to AV Magazine for noting this … Casa Batlló, a museum in Barcelona dedicated to Antoni Gaudí (the Sagrada Familia is his most famous work), has a new exhibition that gets into the mind of the architect. It’s showpiece is a roughly 30 foot square room with a 10 foot ceiling that is …
Coca-Cola Using LED Ribbon Strips To Drive In-Store Marketing In Moscow Grocery May 17, 2021 by Super User This is an in-aisle merchandising set-up used by Coca-Cola in a supermarket chain in Russia. It is installed in Perekrestok (Crossroad, in English), in a mall in Moscow’s central business district. I don’t know whose LED ribbons are being used, but the CMS and play-out engine is the Swiss firm SpinetiX. A couple of things: I …
Finally, An Ikea Store You Can’t Get Lost In May 13, 2021 by Super User If you stay away from Ikea because you’re sick of getting lost in the labyrinth design, you’ll like this new Ikea in the Causeway Bay area of Hong Kong. The store is a pop-up that is testing an ultra-small format until the end of October. You can’t buy flat-pack furniture or shelving units, but you …
Vegas Margaritaville Entertains Bar Guests With Transformed Projection Mapping Show May 13, 2021 by Super User This is inside the Margaritaville on the Las Vegas Strip, which has a new projection-mapped and display show. It is called the Volcano Show, which from poking around online seems to be some sort of regularly scheduled multi-sensory event in the bar (walked by that place a billion times, but never been in). This new …
