Digital signage players separated at birth? June 1, 2010 by Dave HaynesNews that Swiss-based Spinitex had done a deal to have its little box run with Scala, and then a dailyDOOH post about Gefen’s little box for InfoComm, got me remembering something i noticed at DSE a few months back. The two little solid state boxes – both of them potentially great for projects that need fanless …
Saskatchewan wireless retailer lights up one of the better digital signage jobs we've yet seen June 1, 2010 by Dave HaynesDmitry Sokolov from Ingram Micro’s Canadian office has been doing a few posts for DailyDOOH lately and he had a good one the other day about a wireless retailer, jump.ca, in Saskatchewan. There are few retail installations, anywhere, that have really seized the opportunity for digital screen installations. I would not have thought one of …
Worst digital signage demo … ever May 24, 2010 by Dave HaynesSo I saw a Tweet about a company I knew, and it led me to a copy/paste “news” portal that had an excerpt, which exposed me to a big button that urged me to “Try our Digital Signage software now …” So I did. Guys, if you harbor even the faintest of hopes that your …
Adcentricity's creative guide required digital signage reading May 20, 2010 by Dave HaynesI downloaded Adcentricity’s new creative guide almost a week ago, but I only had a chance this morning to poke my way around it. To the credit of co-founder Jeff Atley, who pulled the thing together, this is not a guide that says “Add two cups of Adcentricity” and you are good to go. These …
What HTML5 could do in interactive digital signage May 19, 2010 by Dave HaynesSome of the content/magazine demos I have seen for the iPad have been very cool, but I have always been a little bothered by how realistic they were to regularly given the unavoidably high production costs and time needed for these apps. Google has its big developer conference today and one of the publishers trotted …
Ah, the French … a choir of disco-singing Big-Mouth Billy Bass fish on street billboard May 14, 2010 by Dave HaynesOk, not digital. But interactive. And weird as only the French can be weird, as a choir of fish sing Shake Your Booty at a Parisian street corner. Spotted in AdAge, this is actually a campaign for marine life sustainability, using animatronics and a second nearby billboard showing serious stuff.
Financial Times: Big retail now investing heavily in digital May 11, 2010 by Dave HaynesThere’s an interesting piece today in the UK Financial Times about big American retailers coming to grips with the huge changes being brought on by smart phones and digital. … three years after Apple launched its first iPhone, the advent of what retailers call “mobile connectivity” is profoundly shaking up the way retailers do business, …
Inwindow turning people into Na'vi at LA mall April 22, 2010 by Dave HaynesInwindow Outdoor continues to do some of the most interesting work in this sector, and they have carved out a nice niche doing interactive street-level projection and screen work. Wisely, they have tapped the big budgets and great visuals of Hollywood studios. Never met these guys but I have a LOT of time for what …
SUV windows as ad screens: Rear Window Media expands to Houston April 20, 2010 by Dave HaynesWhen I was still selling software for a living, one of the companies that came on my radar was a Minneapolis start-up that wanted to project ad messages on to the back windows of trucks and SUVs, and do geo-targeted advertising. I went on to other things and lost touch … but saw a release …
Nanonation demos iPad app for retail and digital signage April 20, 2010 by Dave HaynesThis is my first stab at using my little Flip video thingdoodle – kindly supplied by some friends at Cisco – to show some stuff I see at trade shows and from my other travels. The video is a quick chat with Brian Ardinger on Nanonation about the iPad app they quickly did up for …