Amsterdam in Motion Brings 750 Years of City History to Life November 3, 2025 by John Berkovich Amsterdam has unveiled Amsterdam in Motion, a permanent exhibition celebrating the city’s 750th anniversary through immersive storytelling and multimedia design. The project, developed by Monks — S4 Capital’s global digital operating brand, in collaboration with the City of Amsterdam, redefines city marketing with what is billed as the world’s largest interactive city model. Spanning 200 …
3-Layer Display Combines Transparent OLED, LED, and Bubbles for Showroom Experience October 23, 2025 by Antonia Hamberger Corporate showrooms are often the kind of projects AV designers secretly live for – even if they’re just a tiny slice of the total workload. Technology companies, in particular, tend to go all in on these spaces: massive LED walls, digital signage that borders on art installations, and elaborate interactive gizmos. At German Wack Group …
Atlas 9 Signals Dimensional Innovations’ Leap from Client Work to Immersive IP October 3, 2025 by John Berkovich For years, creative services firms have talked about transforming from project vendors into IP owners. With Atlas 9, Dimensional Innovations (DI) is doing just that – building a narrative-driven, immersive destination in Kansas City, USA. Opened on September 25, 2025, and carrying a reported $26.7 million price tag, Atlas 9 spans approximately 46,000 square feet, …
LG Crowns Atlético Madrid’s Stadium with Giant Ribbon LED September 30, 2025 by Antonia Hamberger LG has just finished installing a large new ribbon LED display on the roof of Atlético Madrid’s Estadio Metropolitano. The elliptical screen stretches across 1,742 square meters and is built with mesh LEDs that shine at 7,500 candelas per square meter – bright enough to hold their own against the midday sun. Unlike traditional LED …
DooH Works the Nightshift in Brazil, Acting as a Digital Bodyguard September 29, 2025 by Florian Rotberg The idea is as simple as it is effective: audience analytics sensors already built into DooH screens are repurposed for video surveillance at night. As darkness falls, the camera sensors monitor the area in front of the DooH screens. Commuters – especially women – can stay in the safe space and chat with a friendly …
Don’t Get Tangled – The Cable Conundrum in Digital Signage September 22, 2025 by Stefan Schieker Walking the stands of IAA Mobility in Munich last week, we quite literally stumbled over a “cable tree” sprouting from a digital signage installation. It was a sight that drew laughter and a few eye rolls. But before we get too smug, let’s pause: how many of us can honestly say our own projects are …
Old Times Square Corner Transformed into a Five-Display Brand Hub September 16, 2025 by John Berkovich New York City’s Times Square has a new display for brand storytelling. Heritage Outdoor Media, working with digital signage specialist ANC, has transformed a pair of aging facades at 1640 Broadway and 740 Seventh Avenue into a 5,900-square-foot, multi-format advertising takeover dubbed The Pentacular. The project combines five large displays — including a full-motion LED …
Goodbye Clusters of Screens, Hello Big LED Walls at Edinburgh Airport September 10, 2025 by Antonia Hamberger In transportation hubs like airports and train stations, the trend is clearly moving toward large, central LED walls rather than clusters of small screens as information touchpoints. One big advantage being that big LEDs can display DooH advertising right alongside departure times and wayfinding. Edinburgh Airport’s newly upgraded signage is a perfect example. Instead of …
Hologram Police: Seoul’s Answer to Nighttime Crime September 4, 2025 by Antonia Hamberger A common counter argument to switching DooH screens off at night, is that they make streets feel safer. But the metropolitan police in Seoul, South Korea, had a better idea than just relying on passively glowing displays for safe havens. The city has hologram police officers “on patrol” at night. Between 7 p.m. and 10 …
ANC Powers Digital Signage for Noblesville Boom’s New Arena at Innovation Mile August 29, 2025 by John Berkovich Pacers Sports & Entertainment (PS&E) has tapped ANC to provide a complete package of digital signage at The Arena at Innovation Mile, the new home of the NBA G League’s rebranded Noblesville Boom. The project builds on a long-standing partnership between ANC and PS&E, who previously collaborated at Gainbridge Fieldhouse, home of the NBA’s Indiana …