DSE 2014 Awards: The Winning Apex Projects February 15, 2014 by Dave Haynes Earlier this week at Digital Signage Expo the Apex & Content Awards were handed out at the annual dinner. What’s impressive this year was the variety of entrants and winners. Whereas there have been some past winners who got awards seemingly because they were among a handful of entrants, it looks like a LOT of different …
Projects: 800 Screens, 220 Content Channels, One SportChek Flagship Store February 6, 2014 by Dave Haynes The Canadian sporting goods retailer Sport Chek has opened an 80,000 sq. ft. store in the monster West Edmonton Mall in Edmonton, Alberta that has a somewhat staggering 250 PCs driving 470 screens, plus a bunch of tablets and projections. The store has: 800 screens populated by 220 channels that display product images and deals, store-wide …
Projects: Dayton High School Gets Private Donation Of $100K In NanoLumens Displays February 4, 2014 by Dave Haynes Cool story. Chaminade-Julienne High School in Dayton, OH just got $100K in NanoLumens screens donated and installed for its gymnasium. Jeff Olich, president of Total Network Technologies, which installed the two 6mm pitch NanoLumens NanoSlim LED displays, said the person making the donation wanted to give the school an amazing way to showcase students’ athletic achievements …
Wow Factor Takes A Team February 4, 2014 by Stephanie Gutnik Guest Post: Sean James, Managed Services, Christie My work puts me in the middle of a lot of tremendous visual projects designed to grab attention, communicate a message, and deliver an experience. If there’s a common thread among all of those projects, it’s the team approach used from the idea stage all the way through …
Projects: Macy’s Gets Projection-Mapped For Super Bowl January 31, 2014 by Dave Haynes It’s Super Bowl week in New York, and while there is lots of head-scratching going on about the wisdom of staging the game in early February in the Nor’Easter corridor, there’s no doubt it’s a good locale in media and brand dollar terms. One of the big Wow factor visual events is a projection mapping …
Projects: SFO’s New Terminal 3E Flight Deck January 28, 2014 by Dave Haynes San Francisco International re-opened a renovated Terminal 3E today, and one of the signature elements of the bustling facility is an experiential area called Flight Deck, put together by the Emerging Experiences team at Razorfish. On that team’s blog, it describes how they were contracted by Hensel-Phelps, one of the largest general contractors and construction managers …
Projects: MtoGo C-Stores In UK January 28, 2014 by Dave Haynes The Merseyrail system that serves Liverpool in England also, interestingly, runs a chain of convenience stores linked to some of the stations. The MtoGo shops have Dynamax-powered systems that run ticket promotions, shop offers and general information aimed at passengers. The set-up is a pair of back to back 32″ Samsungs, one facing the underground entry at …
Projects: Menuboards In Kentucky C-Stores January 23, 2014 by Dave Haynes This is interesting in a couple of ways. Digital menus are getting really common in the fast food market, but not so much in the grab and go food areas of convenience stores. This is an Ideal Market in Marion, Kentucky – a c-store variant of the Rocket Oil gas station chain. The other …
Projects: Perch’s Interactive Cosmetics Demo At NRF January 13, 2014 by Dave Haynes Perch Interactive, which does a nice job packaging up interactive projection tech for retail, is showing an interactive nail polish station at this week’s NRF.
Projects: Barneys Holiday Shopping Experience, NYC (w/video) December 20, 2013 by Dave Haynes The Barneys New York flagship store in Manhattan did a fully immersive visitor experience this holiday season. The store worked with hip hop star JAY Z, visual artist Joanie Lemercier and Barneys’ creative director Dennis Freedman on what was dubbed “A New York Holiday” – a series of unique windows facing Madison Avenue and an …