Dubal Mall Snapshots November 25, 2015 by Dave Haynes I went walkies Tuesday in a couple of Dubai mega-jumbo-Godzilla malls, guided by Nick Giorgetti of 2.0 Concepts, and took a buncha photos of signage installs. Back at the malls tomorrow. More pix to follow.
Projects: Apple Goes Very Big With LED In New Dubai Store November 25, 2015 by Dave Haynes I’ve written in the past about how Apple’s much-imitated minimalist store design has always been, at least to me, curiously light on digital signage. A typical store has screens, but those screens are accents. Very different story at Dubai’s Mall of the Emirates, which has a giant, fine pixel pitch LED wall that dominates the …
Projects: 14 Digital Experiences In Giant Nebraska Furniture Mart November 20, 2015 by Dave Haynes Here’s a look inside at the digital signage installed in the giant Nebraska Furniture Mart store that opened in the Dallas-Fort Worth area earlier this year. Premier Mounts and Reflect have pushed out a press release about the installation that sees “14 unique digital experiences for nearly 60 displays throughout the store.” Sounds like a lot, …
Projects: NFL’s Patriots Add Interactive LED Towers To Game-Day Experience November 19, 2015 by Dave Haynes The Kraft Group, the family-owned company that owns Gillette Stadium and the New England Patriots, the NFL team that plays out of there, have done a technology upgrade around the facility that includes a set of striking, double-sided LED video columns at an attached fan attraction. The Hall at Patriot Place has four 22-feet-tall-by-4.5-feet-wide columns designed to …
Projects: Sport Chek Opens Pair Of Tech-Heavy Flagship Stores November 19, 2015 by Dave Haynes Canadian retailer Sport Chek, which sells guess what, has opened a pair of tech-filled flagship stores in Yorkdale Shopping Centre and Square One Shopping Centre, two of the largest and busiest malls in Canada. They are about 25 minutes, to three days, away from each other, depending on greater Toronto traffic. Like an earlier flagship in …
Projects: Start-up Testing Virtual Dressing Room Mirror At Polo NYC Flagship November 18, 2015 by Dave Haynes Via TechCrunch … A San Francisco-based, VC-funded startup called Oak Labs is running a trial on a slick virtual mirror in the dressing room of the Ralph Lauren Polo NYC flagship store on Fifth Avenue in New York. Instead of the oft-touted augmented reality parlor trick – stand here and we’ll let you virtually try on clothes …
Projects: GM Canada Rolling Out Screens Across Auto Dealership Network November 15, 2015 by Dave Haynes A well-planned and executed video can get a pile of marketing mileage for a company, or team of partner companies, and I suspect this piece about a digital signage deployment now rolling out in Canadian GM auto dealerships will do that nicely. I have direct experience going dealer to dealer selling the digital signage dream …
Projects: Lowe’s Goes Virtual To Squeeze More SKUs Into NYC Stores November 12, 2015 by Dave Haynes Commercial space is insanely expensive in Manhattan, so if a big box store wants to have a footprint in New York City it has to slim down the number of SKUs it has on hand and get creative with how products are marketed. One of the ways the DIY chain Lowe’s is doing that is …
Projects: Using Slick Kiosks To Change Company Culture November 11, 2015 by Dave Haynes This is an interesting take on how something as simple as a kiosk pedestal can influence company culture. The gaming company Kabam redesigned the lobby of its San Francisco offices to celebrate the completion of a new product Star Wars: Uprising, it did up a Star Wars scene and layered in a pair of illuminated tablet-powered AURA kiosks from …
Projects: The Space Needle’s 20-Foot Wide SkyPad November 10, 2015 by Dave Haynes The CBS Morning News had a piece this morning about new technologies that have spruced up the 53-year-old Space Needle tower in Seattle, and the element that caught my eye was something it calls the SkyPad. Developed and guided by the local studio Belle & Wissell, the SkyPad interactive wall is a set of tiled …
