Accenture study looks at shift to ubiquitous media May 15, 2008 by Dave Haynes Consulting monster Accenture has a a new report out about the future of content strategy, and the evolution from conventional media to a digital media world where content is somewhat ubiquitous. There’s a PDF that can be downloaded that runs through the thinking, which focuses very much on online advertising and the impacts of things …
Fasten your seatbelts, you're in for a wild press release read May 9, 2008 by Dave HaynesIt has been a while since someone was out with a press release that whipped air into a big frothy pile of not very much. But the Inbox this morning had this from TriOc Vision Studios of Montreal. It takes a lot to stop them dead in their tracks in Las Vegas. Finally, somebody has. …
PumpTop declares big dog status May 7, 2008 by Dave Haynes Adtek Media says it now has some 6,000 LCD screens mounted on top fuel pumps at gas stations across the US, making its PumpTop TV network the biggest of its kind in that country. “We are installing PumpTop TV at an average of four new stations daily,” according to Dick Paulsen, President of AdtekMedia, in …
Titan turns on staff-facing network May 7, 2008 by Dave HaynesHow many companies do you know in this industry that eat, breathe, think this stuff but don’t even have screens in their own lobbies? Yup … lots. Out of home monster Titan Worldwide announced yesterday it has flicked the On switch on a staff facing network of its screens in the main and branch offices …
PRN takes on sales for fleet of screen-equipped shopping carts May 7, 2008 by Dave Haynes As seen on Screens.TV, and here and there, Premier Retail Networks has struck an alliance with a company called Cabco, which has figured out a way to put screens onto a shopping cart that might actually survive getting banged and beaten day after day in a big box retailer. PRN, which already has 250,000 screens …
Reactrix bags airport deal with ClearChannel May 6, 2008 by Dave HaynesClear Channel Airports has worked a partnership deal with Reactrix Systems to start sticking those digital projection systems into major airports aroun dthe US. According to Media Post, Clear Channel Airports, a division of Clear Channel Outdoor, will have full responsibility for the operation, sales and licensing of Reactrix’s StepScape displays for its airport partners. …
Ronin opens first quarter kimono May 2, 2008 by Dave HaynesThe thing about being on the market is you have to let your shareholders, and nosy competitors, know how you’re doing.
Ad network players start pushing into ethnic venues May 2, 2008 by Dave Haynes A press release that moved Thursday talks about Houston-based ZipCast’s deal to start installing screens into a Hispanic drug chain in LA and the Bay area. Farmacia Remedios only has 10 stores, so this is hardly a blockbuster. But it represents what you are going to see more and more of in this space – …
New industry paper estimates installed base to triple in five years April 30, 2008 by Dave HaynesResearch house NSR released new numbers yesterday about the size and state of this industry, with estimates on where we are and where this is all going. According to NSR the industry, which has the majority of deployments and revenues globally from retail, hospitality, healthcare and transportation verticals, is poised to grow from an estimated …
D-Link enters the fray. D-Link??? April 28, 2008 by Dave HaynesConsumer-oriented networking gear firm has announced it is getting into the digital signage business, and is showing its somewhat vague market entry at the Interop trade show this week in Lost Wages. In a press release, D-Link says it will be demonstrating both large and small digital signs and a back-end content and advertising delivery …
