Under Armour Clads London “Brand House” Windows With Transparent LED April 17, 2023 by Dave Haynes The big old Battersea Power Station along the south side of Thames in London has been converted to a shopping and entertainment destination, revived after decades of sitting derelict. It’s all new-build retail inside, and some big brands are spending big dollars to get noticed – like Under Armour. Nike’s store used semi-transparent LED in …
Dubai Luxury Resort Invests Heavily in Fine Pitch LED And MicroLED Displays April 14, 2023 by Dave Haynes Fine pitch LED and microLED are big visual features at a glitzy new resort in a place where budgets are often not all that tight or fixed – Dubai. Atlantis The Royal, a new resort from on Palm Jumeirah in Dubai, has big LED displays in the lobby, in the spa and on the pool …
Auto Brand’s 75th Anniversary Marked By Illuminating Seven Chinese Skylines With LED Domination Campaign April 12, 2023 by Dave Haynes Hat Tip Damian Rezner for making me aware of this … We’ve seen how LED light technology can clad the sides of buildings and create low resolution displays, and even some synchronization between buildings, but I can’t recall anything with the kind of scale and scope as this marketing campaign for the sports car brand …
Seven Things To Remember When Putting LED Video Walls In Commercial Spaces April 12, 2023 by Nick Lynch GUEST POST: Nick Lynch, CFIRE This article is intended as a good starting place for an organization considering installing LED walls, such as retail, health care, commercial real estate, etc. I have had the pleasure of working with LED hardware, software, creative and content for over a decade. I have even been lucky enough to …
Is This The Biggest Workplace Digital Sign On The Planet? April 11, 2023 by Dave Haynes This has got to be among the largest screens specifically put in place to deliver workplace communications – a 90 foot wide by 39 foot tall outdoor LED display in the Houston courtyard of the global HQ for tech giant Hewlett Packard Enterprise. The big display is mounted on a building façade, overlooking the courtyard …
25 Meter Immersive LED Tunnel Switched On In Florence Connector Walkway April 5, 2023 by Dave Haynes This is a 25 meter long LED tunnel on a walkway that takes people between the main passenger rail station in Florence and one of that gorgeous city’s most famous landmarks, the Duomo di Firenze (the main cathedral). There are some 400 LED modules covering the side walls and ceilings on a portion of the …
Screen-Filled Outernet London Already One Of UK’s Top Attractions April 4, 2023 by Dave Haynes That vast set of LED video walls at a new culture, arts and media district in central London is evidently resonating with the public – with reports from the developer/owner of Outernet London that after roughly five months of operation, it is already one of the most visited attractions in the UK. By the end …
Houston Astros Add LED Halo Display To Ballpark – INSIDE The Fan Store April 3, 2023 by Dave Haynes Here’s yet more evidence of how LED displays are now a mainstream option – a big halo display at a stadium, INSIDE the fan store. This is the team store for Major League Baseball’s Houston Astros at Minute Maid Park, which had opening day this past Thursday. It has a circular LED set-up running both …
Japanese Ball Club’s New Park Opens With Vast Twin LED Screens April 3, 2023 by Dave Haynes It seems mostly like big sports venues in the United States are the ones putting in massive LED displays as scoreboards and replay screens, but here’s a new baseball stadium in Japan with two vast screens along the left and right field lines. It is in Hokkaido, in northern Japan, and as of last week …
Ocean Outdoor Bulks Up Deep Screen 3D Visual Illusions Offer With Complementary Tech March 31, 2023 by Dave Haynes UK-based OOH media company Ocean Outdoor evidently sees the use in the last three or so years of 3D illusions on big LED ad displays as much more than a flash in the pan, announcing a suite of complementary services intended to amplify creative spots in a curated set of locations. Back in August 2021, …