Deadline For DSE Speaker Submissions Extended To Friday July 17, 2012 by Super User The Digital Signage Expo folks have extended the deadline, just a little, for people who need/crave microphone time at the trade show/conference in February. The new deadline on the call for speaker ideas is this Friday, and if you are pitching solo time or as part of a panel you will have to fill out …
DSE Beats Big Tech Shows In Digital Award Win July 12, 2012 by Super User The people who run Digital Signage Expo have picked up a nice award for their online marketing efforts. Expo Magazine has cited Exponation, along with exhibitor services company Freeman and PRNewswire, for its digital engagement work. The E.X.C.I.T.E. awards specifically recognize excellence by trade show and events producers. The online site, launched in January, promoted pre-show developments, …
Quebec Movie Chain Uses Digital Arches In Lobbies July 12, 2012 by Super User Here’s an example of building digital into the environmental design, instead of the more typical approach of “Where can we put some screens???” The Cinemas Guzzo movieplex chain in Quebec is using Christie MicroTiles display units to build arches at the entries to its IMAX theatres. There are a pair of arches at the Mega …
MIT Tries LCD Layers To Improve Glasses-Free 3D July 12, 2012 by Super User [youtube id=”VJWJMh1PmR4″ width=”610″ height=”343″] Glasses-free 3D, as now presented, kinda, generally sucks. It just doesn’t look great and the visual trickery that’s done using lenticular lens overlays is probably never going to get to a point that people would want to watch it for sustained periods. Why some companies are using it for ad-based digital …
Dentsu Buys Aegis Group; Deal Includes OOH Giant Posterscope July 12, 2012 by Super User In the advertising agency and marketing services businesses you have probably heard regular references to giant holding companies that own and sit in top of all kinds of big and small companies that make up their eco-systems. The numbers of those giant holding companies just got smaller overnight with word that #5 is size, Tokyo-based …
Samsung Opens Strangely Familiar Retail Presence In Vancouver July 11, 2012 by Super User [youtube id=”S10ZxJXonws” width=”610″ height=”343″] So three things come immediately to mind … 1 – Could the designers have tried, even just a little, to not make an Apple store clone? 2 – They found a guy named Politeski to play the nice Canadian? 3 – The store is just up the road – right, left, …
DPAA Adds NEC, BroadSign Heads To Board July 11, 2012 by Super User As they said they would do, back In April, the Digital Place-based Advertising Association (aka DPAA) has added two elected industry suppliers to its board of directors. Brian Dusho, president and CEO of BroadSign International, and Pierre Richer, president & CEO of NEC Display Solutions, are now part of the inner circle at the organization …
Tech Start-Ups Struggle With Marketing July 11, 2012 by Super User I belong to a local technology networking organization called Silicon Halton, which has monthly meet-ups at pubs (which partially, but not entirely, explains my involvement). I’ve not attended many sessions because for some reason I’m usually out of town on business those nights. But … I did finally get out to one last night. First, …
Sightings: Cool Display Wall at New Revel Casino, Wayfinding at McCarran July 10, 2012 by Super User Four Winds Interactive in Denver does a nice job of a regular email push of a photo gallery of new and existing installations. In most cases a digital sign is a digital sign, but there were some new ones that caught my eye because of design or location. The first is I don’t quite know …
Adcentricity Promotes New Network Partnership Director July 10, 2012 by Super User Éva Pusztahegyi is now the Director of Partnerships at Adcentricity, tasked with “acquiring new partnerships in the Location-Based Digital Out-of-Home space” as well as managing the ones already in place. Adcentricity says it represents nearly 100 partners across North America, with over 200,000 digital location-based screens. Pusztahegyi has been with the company since 2008, and …