Kinetic Exec To Talk Digital OOH Metrics in Webinar July 24, 2012 by Super User Admittedly, my eyes kinda glaze over when I see promos for webinars on Five Keys for This and Critical Strategies for That, but one set for tomorrow has some promise because of the key guy speaking. The Digital Signage Federation’s session, from 2-3 PM Eastern, is on Using Metrics & Analytics to Increase Digital Place-based …
Flanigan Signs On With Pro-Motion Group As VP Comms July 23, 2012 by Super User Paul Flanigan slipped me the happy news last week that he was signing on with Pro-Motion Technology Group as the company’s VP of Communications. If you are quietly wondering who Pro-Motion is, that’s the point of Paul getting involved. The Detroit-area company describes itself as “the nation’s largest supplier of completely integrated communications solutions” and notes its …
Total Recall Goes Interactive On Toronto Street July 20, 2012 by Super User Monster Media is starting to get a little traction in Canada doing the sort of street-level interactive windows that InWindow Outdoor has been executing in the U.S. for the last few years. The latest is a combination big print and interactive digital project in empty retail window space along Toronto’s uber trendy Queen Street West …
Kyle Porter Getting TechStars Love In Boulder July 20, 2012 by Super User When Kyle Porter left his business development gig at Nanolumens last fall I thought that was too bad on a couple of counts. He was leaving a company I thought was about to hit a major growth spurt (that took no particular brilliance to see). And he was leaving the sector, which was unfortunate because …
RMG’s Fitness Network Bought By Salon Network Holding Co July 19, 2012 by Super User Orion Equity Holdings has reached a deal to buy the assets and broadcasting agreements of RMG Network’s Fitness Entertainment Network. The deal should close within 30 days but, says a release, Orion “expects the closed transaction to be immediately accretive.” So I looked up accretive and I still have no idea what that means. The acquired …
Preset Mixer 2013 Taking Shape (inc. video) July 19, 2012 by Super User It is only 184 sleeps (or something, screw the necessary math work) until the 2013 Preset Group Mixer in Lost Wages. More traditionally, I would wake up in a cold sweat sometime in January and realize, “Oh yeah, I should start organizing this thing.” For a change, I am getting myself organized way in advance, …
The Strangest Digital Signage Product I’ve Seen In Ages July 19, 2012 by Super User After a few minutes of just kinda sitting in front of my monitor, blinking, I’m ready to report on the Air-O-Matic Advertiser, which will pump up your business with a digital signage screen planted on top of a vending machine for deflated balls. Yup. The Air-O-Matic Advertiser™ is an interactive vending machine that contains deflated …
Old Airport Dot Boards Go On Steroids, Get Interactive July 19, 2012 by Super User [youtube id=”x3jkoIyJgoc” width=”610″ height=”343″] There’s not a lot of new in this sector, so it’s fascinating to at least learn of a project that takes old technology, tweaks the hell out of it, and makes it new and very interesting. A Brooklyn-based interactive team called Breakfast has used the electromagnetic fot ticker boards that you …
Audi Makes Video Walls Prime Sales Tool In New Dealerships July 17, 2012 by Super User A couple of stories first: 1 – When we looked for a new car last summer we were in a Subaru dealership and growing quite interested in one model. But we didn’t like the color on the showroom model, and the color we thought we’d like was a little square paint swatch in a brochure. …
DSA Announces Plans To Get Members High July 17, 2012 by Super User The Digital Screenmedia Association is holding a mixer and education evening in a few weeks on the 99th floor of the Willis Tower – long known as the Sears Tower – in Chicago. The August 7 session will have a brief education program on the topic of “converging channels to create improved customer experiences” – …