2012 DS Investor Conference Agenda Now Out July 10, 2012 by Super User The agenda has now been bedded down for the Digital Signage Investor Conference in New York in mid-October. There are some head-scratchers, but also some folks I’ll be eager to hear from at what will be the 7th edition of the Strategy Institute event, which has been pulled together with the guidance and advice of …
Indoor Atlas Re-Thinks Indoor Positioning July 10, 2012 by Super User The big problem I have with most digital wayfinding systems is that they show you – with icons or even animated paths – how to get somewhere in a mall, or campus, airport, or purposefully bewildering, we’re-not-letting-you-leave casino-resort. But then you get 50 feet away and forget the directions. GPS can’t typically help because you’re …
Eye Amplifies Mobile OOH-Mobile Offer July 10, 2012 by Super User The Aussie-based but globally active OOH firm Eye Out-of-Home has completed what it calls a repositioning project that has resulted in a new marketing line (Inventing possibilities out of home), website and all-encompassing mobile integration. Alastair Bannerman, the company’s Global Marketing Director, says Eye “spoke to a range of people from agency CEOs, creatives and …
Zoom Media Chops Exec Team July 10, 2012 by Super User As reported by Gail over at DailyDOOH, Montreal-based OOH and digital OOH company Zoom Media has pretty severely trimmed its management team, with founder and chair François de Gaspé Beaubien taking over in Canada and the U.S. No longer on the team are: Judy Kenny, president, sales and marketing for the US and UK; Catherine Warburton, senior …
Sightings: Nike’s Camp Victory At 2012 Track Trials July 10, 2012 by Super User [vimeo id=”45077052 ” width=”610″ height=”343″] Nike did something akin to a pop-up store – but more like an experience center – during the recent US Olympics team tracki and field trials in a soggy Eugene, OR. Called Camp Victory, it was open during the 10 days of the trials, giving track-lovers and Nike devotees a technology-driven brand …
Denver Museum Evokes Rockies In Giant Video Wall July 9, 2012 by Super User I did a book recently about MicroTiles projects around the world, and this is easily among my favorites because of the way the design team really played with shape. It has been up for several weeks now but I was waiting for a release and better snappies before writing anything. The new History Colorado Center …
Microsoft Buying Touch Display Maker Perceptive Pixel July 9, 2012 by Super User Microsoft has entered into a definitive agreement to acquire Perceptive Pixel, which makes gorgeous, highly responsive and wildly expensive multi-touch displays. “The acquisition of PPI allows us to draw on our complementary strengths, and we’re excited to accelerate this market evolution,” says Kurt DelBene, president, Office Division for Microsoft. “PPI’s large touch displays, when combined …
Easy as 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 … You Get The Idea July 9, 2012 by Super User It’s not. It’s incredibly easy, however, to waste time and money, and turn something on that is absent of any substantive thought and looks like hell. This is from an e-mail blast this morning that arrived in Lord knows how many inboxes. Stupid. You can talk about your toolset being easy to use. But suggesting …
Skype Gets A Public “Phone Booth” July 6, 2012 by Super User [youtube id=”CFnsHHL8DXM” width=”600″ height=”350″] The advertising model side of this is, I would say, mostly wishful thinking, but nonetheless this thing is kinda clever and has some possibilities in the right setting. As reported in Digital Signage Today, this is a beta test of a kiosk-like product, almost like a phone booth, but using Skype. …
Capital’s Audience Driving Torch Relay Coverage On BBC’s Public Screens July 6, 2012 by Super User The London Olympics are now three weeks away and the media attention is starting to really amp up, particularly in the UK. The Olympic Torch Relay is being covered by the BBC and along with being shown on broadcast, it is being relayed to the masses on large public screens in 22 towns and cities,including London, …
