16:9 Podcasts: Jason Bier On How Federation For Internet Alerts Automates Critical Messaging May 2, 2018 by Super User One of the time-honored lines used in digital signage and digital out of home media is how the technology gets the right messages to the right people at the right times. That’s all had to do with marketing and advertising, but a non-profit called the Federation for Internet Alerts has a mission to get crucial …
Citilabs Adds Pedestrian Data To Massive U.S. Dataset On Population Movement May 1, 2018 by Super User Sacramento-based mobility analytics solution provider Citilabs has added another interesting layer of mass data to a platform that shows the movement of people in the U.S. The company has added pedestrian data on top of traffic data. Streetlytics now includes the first-of-its-kind pedestrian analytics dataset – using billions of data points to measure and paint …
New Version Of Intuiface Works In Interactive Web Triggers From IFTTT Recipes, Zapier Apps April 13, 2018 by Super User The French interactive software firm Intuilab has released a new version Intuiface that now allows content to be triggered based on really common Internet of Things web triggers, like IFTTT recipes. The company says while it has for several years supported data integration with third-party platforms, IntuiFace Version 6.2 adds Web Triggers that work with …
Computer Vision Insights Used To Tweak Content And Boost Photo Booth Sales by 24% April 6, 2018 by Super User The biggest U.S. manufacturer and operator of digital imaging photo booths used audience and attention analytics technology to optimize marketing content on screens outside the booths and boost sales in a test case by 24%. New York-based Innovative Foto, which owns and operates 2,400 booths nationwide, gets tens of millions of customer interactions every year in places …
16:9 Podcasts – Stan Richter On How SignageOS Bridges CMS Platforms With Different Hardware March 28, 2018 by Super User One of the big challenges on the technology side of digital signage is keeping up with all of the emerging hardware and software options on the market. It used to be a reasonably simple case of developing software in one OS or another and getting it running on a PC. But now there are Android …
AdMobilize Debuts Voice Recognition Tech And Service Handshake For Digital Signage March 21, 2018 by Super User The use case for voice recognition tech in digital signage seems a little vague and elusive, but Miami AI/computer vision startup AdMobilize suggests it will work well for things like mall and other building directories. The company is touting its $55 Matrix Voice development board as an easy, low-cost tool to allow shoppers and others …
Emerging Trend: Digital Out-of-Home Advertising Audits March 13, 2018 by Chuck Lewis Guest Post: Ken Goldberg, Real Digital Media The Independent Credibility Fixes for Ad Supported DOOH The positioning of ad-supported digital out of home has always been in flux. As the industry began its ascent, it was considered an alternative to television advertising. The parallels were certainly there, given the reliance upon audio and video on …
Real-Time Transit Data Firm Integrates With Enplug For Passenger Screens March 1, 2018 by Super User LA-based digital signage software shop Enplug has developed an interesting partnership with a company that specializes in transit information for operators and passengers. Screens in buses and at stations and stops is not all that new as digital signage tech goes, but an Enplug partnership with Syncromatics makes it possible to inject screens with …
Screenly Releases V2 Of Raspberry Pi-Focused Digital Signage Platform February 28, 2018 by Super User UK-based Screenly, possibly/probably the most active developer of digital signage solutions that run on Raspberry Pis, has released the 2nd generation of its software platform – matter of factly called Screenly 2. The touted highlights: Full hardware accelerated playback for all supported asset types; Gapless playback for images, videos, and web-pages; Official support for NEC …
UK Digital Billboard Campaign Visualizes Cyber-Crime In Real-Time February 19, 2018 by Super User This is a terrific, very different way to use real-time data to drive home a compelling message for a brand – in this case a UK insurer that wanted to make small businesses aware of cyber-risks. The digital OOH campaign for Hiscox Insurance visualizes in real-time attacks on a designated “honeypot” server that would typify …
