NEC Launches Retail Intelligence Platform, Called ALP October 24, 2018 by Super User NEC Display just got into the retail intelligence business, launching ALP – short for Analytics Learning Platform. It’s a subscription-based retail intelligence program that uses cameras and other sensors, AI, big data, cloud computing and network appliances to give retailers a better sense of what’s going on in their stores. There are plenty of existing …
Rick Wood On The Eight Second Rule For Transit Displays, And E-Paper At Your Bus Stop October 24, 2018 by Super User Rick Wood’s company was founded to bring some order and logic to how mass transport systems present information – like routes and schedules – to passengers. It was a tall order for CHK America – because many or most transport authorities had their own way of doing things, and not that many were particularly good …
Peter Livesey Discusses Esprit Digital’s Rise From The London Underground October 3, 2018 by Super User Anyone with technical chops who uses a subway system to get around would understand that those are seriously challenging environments to put in sensitive display technology – and the UK display technology company Esprit Digital effectively got its start in digital signage doing just that. If you have been in the signage market for a …
Another Subway, Another Wind-blown Hair Model October 2, 2018 by Super User As the saying goes, everything old is new again. In this case, we have the Montreal-based out of home media company Astral doing a campaign in the subway system that updates an idea that first (maybe) surfaced a few years ago in the Stockholm subway. In both cases, a video on a digital screen or …
Moscow Subway Kiosk Demands Riders Give It 30 Squats, For A Free Ticket October 2, 2018 by Super User Today in Stupid People Tricks in Digital Out Of Home we have the people of Moscow being asked to do 30 squats in front of a subway kiosk to then get a free ride. The Moscow metro system, presumably in some sports-themed co-promotion with the Visa credit card people, has set up a camera-based sensor …
New Balance Uses Machine Learning With Digital Poster To ID And Reward NYC Fashionistas October 1, 2018 by Super User The footwear brand New Balance did an interesting machine learning-driven digital signage piece on the streets of New York recently, putting up a screen and sensors that scanned approaching pedestrians and flagging those people who weren’t dressing like everyone else. The “activation” – run for a day during New York Fashion Week – used camera-based …
LA’s Walt Disney Concert Hall In Projection-Mapped Dream State This Week October 1, 2018 by Super User That week-long projection-mapping job on the Walt Disney Concert Hall in LA is now live, and judging from photos, looks amazing. The Los Angeles Philharmonic collaborated with digital media artist Refik Anadol (hear a recent podcast I did with him) to come up with a data-driven set of visuals that illuminate metallic skin of the …
VIA Launches New Android 8.0, AI-Ready Digital Signage Player September 25, 2018 by Super User Taiwan’s VIA Technologies has done a significant upgrade on its line of ruggedized Android digital signage players, releasing what it calls the VIA ALTA DS 3 Edge AI system. The $400 MSRP units are run off the Qualcomm Snapdragon 820E Embedded Platform and Android 8.0. Previous versions, while powerful, were several generations back at Android …
McDonald’s Seeing 3%-3.5% Sales Bump Through Dynamic Digital Menu Displays September 18, 2018 by Super User A reader pointed me to a fascinating piece in Forbes from back in April about McDonald’s that goes into how the QSR giant is using big data and artificial intelligence (AI) to drive sales on menu boards and the self-ordering kiosks that are showing up in many stores. The piece is more than anything a round-up of …
Refik Anadol Talks About How He Develops His Mind-Blowing Digital Data Sculptures August 29, 2018 by Super User If finding a free half-hour to talk is any indication, Refik Anadol is one busy, popular guy right now. That likely owes a lot to the mind-blowing data visualization work he’s been doing lately in public spaces. He’s a Turkish-born digital media artist who now has a busy studio in Los Angeles doing what he …
