Carousel Digital Signage Expands AR Care’s Patient Messaging Across Rural Network August 27, 2025 by John Berkovich Healthcare provider AR Care has rolled out a digital signage network powered by Carousel Cloud across 87 clinics in Arkansas, Kentucky, Mississippi, and Tennessee, with additional facilities expected to be added by year’s end. The deployment, using Apple TV devices at 88 endpoints, brings healthcare updates, service information, and federally mandated messaging directly into patient …
Bluefin Brings Bold Color to Custom Digital Signage August 27, 2025 by John Berkovich Bluefin has added a splash of color to digital signage with the launch of Colorframe, a new option that lets customers choose from dozens of RAL color finishes for display frames. Traditionally, black has been the standard for screen frames, but the company says designers and brands are increasingly looking for options that either blend …
Five-Year Study Confirms Out-of-Home Advertising Outperforms Digital and CTV August 26, 2025 by John Berkovich A five-year collaboration between Clear Channel Outdoor (CCO) and Kantar has revealed that out-of-home advertising consistently outperforms digital and connected TV (CTV) in key brand metrics, establishing its role as an essential part of modern media strategies. The research – spanning thousands of measurement studies across categories using CCO’s Radarproof and Kantar’s analytics – found …
Impressions from Almo’s Annual US Sales Meeting August 26, 2025 by John Berkovich Almo Pro AV wrapped its annual National Sales Meeting with a masquerade gala that celebrated vendor partners, closing out a week themed “Mission Possible.” Held from August 11 to 14 at the Baltimore Marriott Waterfront, the event brought together employees and partners for training, inspiration, and community service. Attendees participated in educational sessions and heard …
Outfront Secures Exclusive Bay Area Deal for Super Bowl LX & 2026 World Cup August 25, 2025 by John Berkovich Outfront Media has struck an exclusive partnership with the Bay Area Host Committee to deliver large-scale advertising and experiential activations during Super Bowl LX and the 2026 World Cup, two of the biggest sporting events set to converge in the same region for the first time. The deal will give brands access to Outfront’s out-of-home …
Philips LED Wall Brings Big-Screen Analysis to FC Barcelona Training Ground August 25, 2025 by John Berkovich FC Barcelona has upgraded its Tito Vilanova training pitch with a new Philips Urban LED 7000 Series wall, delivering all-weather, high-brightness visuals to support first-team coaching and player analysis. Installed just beyond the touchline at the Ciutat Esportiva campus, the 5.5-meter x 3-meter display was supplied by PPDS and integrated by LED Dream. The project …
OOH!Media Revamps Melbourne’s ‘The Bourke’ Billboard August 22, 2025 by John Berkovich OOH!Media has unveiled a refresh of The Bourke, Melbourne’s landmark digital billboard, boosting its scale and impact in the downtown core. The six-storey display above Bourke and Swanston Streets has been raised four meters and upgraded with high-definition technology, providing improved visuals, smoother motion, and enhanced viewing angles. By swapping out the frame, the screen …
Intersection Launches IRLX to Drive Experiential Brand Engagement in American Cities August 22, 2025 by John Berkovich Intersection has announced the launch of IRLX, a new experiential division designed to deepen brand engagement in public spaces across major U.S. cities. Building on Intersection’s long-standing presence in major American markets, IRLX blends digital storytelling, OoH scale, and live interaction to deliver immersive campaigns that go beyond traditional advertising. The division, Intersection says, will …
South Point Casino & Spa Rolls Out Digital Signage with Brightsign and Reach August 22, 2025 by John Berkovich South Point Casino & Spa in Las Vegas has rolled out a comprehensive digital signage network, powered by Brightsign media players and Reach Media Network’s content management system, to enhance communication and keep guests informed throughout its expansive property. With a busy calendar of live events and attractions, South Point needed a reliable and scalable …
Clear Channel’s U.S. Focus Pays Off with Solid Revenue Growth August 21, 2025 by Antonia Hamberger Clear Channel’s strategy of selling off international subsidiaries and doubling down on its North American business—especially airports—seems to be paying off. After struggling in the years following Covid, the out-of-home media owner is looking at a 4.8% revenue increase in the first half of this year compared to the same period in 2024. Clear Channel’s …
