Changi Re-Opens Terminal 2 With Digital Waterfall, LED Halos And Virtual Sky November 1, 2023 by Super User Singapore’s Changi Airport has consistently been ranked as one of the best airport experiences anywhere, and while there are undoubtedly many operational reasons for that, our interests here are of course on what it does with digital. After 3.5 years of work, the upgraded and expanded Terminal 2 fully reopened today – with the terminal …
Global Digital Signage Awards Release List Of Finalists; Dinner Set For Jan. 29th In Barcelona October 31, 2023 by Super User The UK team behind the global Digital Signage Awards has released a full list of the companies that have submitted work for consideration for the 2024 awards, with some 50 business and organizations from around the planet. A rumble through the list shows companies from as far afield as Australia, and the entries include work …
3D Illusion Creative Has Now Mainstreamed October 31, 2023 by Super User I’ve written often about how LED display technology has advanced in capabilities and lowered in price to a level that it is now a mainstream option on digital signage and DOOH projects, and the same thing appears to be happening with anamorphic illusion ad spots. The first ones that popped up were run on high …
UPS Ad Spot Syncs 3D Creative Between Big Times Square Board And Screen On Iconic Brown Panel Truck Below October 27, 2023 by Super User Hat Tip OOH Today for posting on this … The UPS and The UPS Store are marketing their capabilities ahead of the holiday shopping season with a big billboard ad spot in Times Square that suggests a virtual delivery – pairing the creative on the main screen with a smaller LED screen on a UPS …
Digital Signage Experience Announces 2023 DSE (DIZZIE) Awards Finalists October 26, 2023 by Super User Finalists have been announced for the Digital Signage Experience Awards – nicknamed the Dizzies – that recognize great installations or campaigns that apply the technology. The awards will be announced during the trade show and conference, which is coming up Dec. 2-5 in Las Vegas. Here is a compilation video … The DSE Awards Finalists …
Genuinely Engaging And Immersive Projection Exhibit Lets Kids Draw, Color Fish For Virtual Aquarium October 26, 2023 by Super User Love this … an interactive exhibit that allows kids to draw and color fish or other marine life, have it scanned, and then appear on a big set of projection-mapped screens. Terms like immersive and engaging are wildly over-used, and quite often terribly applicable, but this is very immersive and very engaging for the target …
Spectrio Launches Content Library Designed To Ease Production Burden, Costs For Network Customers October 25, 2023 by Super User The digital signage software and solutions firm Spectrio has launched added a new feature it’s calling Content Library – which as the name pretty clearly says is a library of pre-made, curated content pieces its customers can use to enrich their programming mix. The proposition is that just about any network operator struggles to stay …
Beauty Brand Books 3D Illusions Campaign Across Almost 300 UK DOOH Screens October 25, 2023 by Super User It has grown somewhat common now to learn of 3D illusion creative being used for digital OOH campaigns, but in just about every case, it involves one creative piece running on one screen. But the beauty brand Maybelline and its agencies have done a campaign that ran across more than 280 screens around the UK. …
Video: Yay, An LED Manufacturer Shows How To Do 3D Illusions That Don’t Have A Viewing Sweet Spot October 24, 2023 by Super User Love this … Jason Helton of SNA Displays has a video up on Linkedin showing that new display at the Kennedy Space Center visitor complex in Florida running 3D visuals, and it is NOT shot from a very specific angle off the 90 degree corner. It is head-on, with Jason’s point being that if the …
Gucci Uses LED Over Full Facade of Bangkok Airport Store October 23, 2023 by Super User It took some digging but I eventually sorted out that this is a Gucci store opened last year at Bangkok’s Suvarnabhumi Airport, with LED displays effectively being the wall finishings for the full exterior of the store inside the terminal. I’ve seen a few stores – usually in airports – using LED as part or …
